REGIONAL MARKETING/MERCHANDISING MANAGER - NJ

Flik Hospitality Group; Jersey City (NJ); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading company in the Food and Beverage Services industry is seeking a Regional Marketing/Merchandising Manager to enhance brand presence and customer engagement. This full-time role requires strategic thinking and coordination skills to implement marketing initiatives and support growth objectives. The position includes travel and offers comprehensive benefits.

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Retirement Plan

Paid Time Off

Company Car

Qualifications

• At least 5 years of experience in marketing or related roles.
• Exceptional communication skills and ability to craft compelling messaging.

Responsibilities

• Develop regional marketing strategies aligned with local trends.
• Analyze marketing performance metrics and report to the Chief Creative Officer.
• Manage the development and distribution of marketing materials.

Skills

Communication

Strategic Thinking

Creativity

Coordination

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Business

Tools

MS Office

Adobe Creative Suite

Canva

Job description

REGIONAL MARKETING/MERCHANDISING MANAGER - NJ

Join to apply for the REGIONAL MARKETING/MERCHANDISING MANAGER - NJ role at Flik Hospitality Group

Position Overview

The Regional Marketing/Merchandising Manager plays a vital role in driving corporate initiatives, maintaining brand standards, and leading regional marketing strategies to support growth and sales objectives. This role requires a mix of creativity, strategic thinking, and coordination skills to enhance brand presence and customer engagement.

Key Responsibilities

1. Partner with operations to implement monthly marketing initiatives and support site visits and reviews.
2. Develop regional marketing strategies aligned with local trends and consumer preferences.
3. Coordinate and execute strategic marketing projects in collaboration with the marketing team.
4. Analyze marketing performance metrics and report to the Chief Creative Officer.
5. Gain deep knowledge of the regional marketplace to educate and inform unit operators.
6. Create innovative marketing and merchandising strategies to stay competitive.
7. Manage the development and distribution of marketing materials.
8. Support new account openings with branding and communication strategies.
9. Explore emerging marketing technologies and service models.
10. Collaborate with vendors and partners for seamless program execution.
11. Assist in crafting quarterly business reports and support sales and brand-building initiatives.
12. Lead projects related to business development and digital solutions.

Minimum Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• At least 5 years of experience in marketing or related roles.
• Exceptional communication skills and ability to craft compelling messaging.
• Strong merchandising and presentation skills.
• Proficiency in MS Office, Adobe Creative Suite, and Canva.
• Experience managing multiple projects and deadlines.
• Familiarity with video content creation and digital platforms is a plus.

Additional Details

This role includes a company car for travel, with up to 30% travel outside NJ to support marketing efforts and site visits. The position is full-time, mid-senior level, within the Food and Beverage Services industry.

Apply today! Flik is part of Compass Group USA, an equal opportunity employer committed to diversity and inclusion. We offer comprehensive benefits including health, dental, vision, retirement, paid time off, and many others.