Regional Marketing Manager - Northeast

Rocket Lab; Roseland (NJ); On-site; USD 96,000 - 138,000; Full time

Job summary

A leading company is looking for a Regional Marketing Manager to drive local marketing strategies across multiple markets. This managerial role will oversee marketing performance, manage budgets, and collaborate with various teams to enhance brand presence. Ideal candidates should possess a Bachelor’s degree, significant experience in management, and a strong grasp of digital marketing and community engagement strategies.

Benefits

Flexible spending accounts

401(k) Plan with company match

Career opportunities

Flexible time away plan

Qualifications

• Bachelor’s degree and 6+ years of related work experience.
• 7+ years in management capacity with retail channel experience.
• MBA is a plus.

Responsibilities

• Design and execute local marketing strategies to drive customer growth.
• Plan and monitor multi-channel marketing campaigns.
• Manage local marketing budgets and optimize ROI.

Skills

Digital marketing

Community engagement

Marketing analytics

Project management

Communication

Education

Bachelor’s degree

MBA

Job description

Company Summary

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.

Department Summary

Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a first-of-its-kind 5G network, a passion for change and the power to drive it, we’ll emerge as the nation’s fourth facilities-based wireless carrier and a disruptive force in the market at large.

Job Duties and Responsibilities

The Boost Mobile Local Marketing team is seeking an ambitious, energetic and results-oriented leader to serve as the Regional Marketing Manager. This is a managerial role, responsible for strategizing & overseeing localized marketing strategies in multiple markets. This individual will be responsible for understanding current performance of Boost Mobile, manage budget and marketing performance of investment and ultimately drive growth via unique localized acquisition and retention strategies.

In this role, the candidate will collaborate with cross-functional teams and communicate with senior leadership often. This role is for the NYC, Northern New Jersey, Washington D.C. and Baltimore geographies (and is subject to change). He/She/They will blend innovative marketing strategies to ultimately grow the channel and drive activation goals.

Key Responsibilities:

• Design and execute local marketing strategies aligned with company goals to drive customer growth
• Plan, execute, and monitor multi-channel marketing campaigns, including digital, social media, events, and traditional advertising
• Build relationships with local businesses, organizations, and influencers to enhance brand presence and community impact
• Conduct research to identify trends, customer preferences, and competitive insights to inform strategies
• Oversee local marketing budgets and track campaign performance, optimizing ROI and meeting KPIs
• Partner with sales, product, and customer service teams to ensure messaging consistency and strategic alignment

Skills, Experience and Requirements

Education and Experience:

• Bachelor’s degree and 6+ years of related work experience (or 10 years of sales/sales management experience)
• 7+ years of experience in a management capacity with direct or indirect retail channel experience
• MBA a plus

Skills and Qualifications:

• Strong understanding of digital marketing, social media, and community engagement strategies
• Understanding of local marketing tactics that drive traffic & conversions at a local level
• Strong understanding of marketing analytics and creating compelling business cases with strong ROI
• Proven ability to manage multiple projects simultaneously and meet deadlines
• Excellent communication, interpersonal, and strong presentation skills
• Creative thinker with a results-oriented mindset
• Willing to work with grit and grind mentality

Visa sponsorship not available for this role

Salary Ranges

Compensation: $96,250.00/Year - $137,500.00/Year
Benefits

We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits.

The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.

Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.

The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.