Regional Marine Sales Leader (Multi-State Territory)

Brunswick Corporation; Knoxville (TN); On-site; USD 85,000 - 124,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Paid vacation

401k with match

Health Savings Account

Well-being program

Product purchase discounts

Job summary

Brunswick Corporation – Lund is seeking a District Business Manager to grow profitable market share for Lund and Thunder Jet boats across a multi-state region. The role requires residing in the territory and travel up to 80% to support dealers and events.

You will drive sales objectives, develop territory plans, and collaborate with brands on pricing, marketing, and product development. Excellent communication and analytical skills are essential.

Qualifications

• Bachelor’s degree preferred.
• Minimum of 5 years in sales or sales management, preferably in the marine or power sports industry.
• Demonstrated experience in managing distribution channels and dealer networks.
• Strong analytic skills to use data/internal tools to help Dealers increase sales and profits.
• Experience with territory management and customer call planning.
• Strong computer skills, including proficiency in Microsoft Excel, Word and PowerPoint; e-marketing skills required.
• Excellent interpersonal, communication and presentation skills.
• Understanding of basic financial statements (Income, Balance Sheet, Cash Flow).
• Proficiency with problem analysis and resolution at both strategic and functional level.
• Ability to organize and manage multiple priorities, travel up to 80%.

Responsibilities

• Meet or exceed sales objectives while maintaining acceptable gross margins.
• Grow market share of brands and products assigned for territory.
• Establish and manage yearly dealer sales targets and provide accurate forecasts.
• Plan and execute territory sales plans and strategies as part of overall company strategy.
• Establish and maximize strong dealer and customer relationships.
• Assist brands in product development, pricing and retail/wholesale incentive programs.
• Carry-out brand-specific training programs for dealers when required.
• Provide input into product materials, including catalogs, brochures, website content and events.
• Assist brands and dealers with event planning and execution, including boat shows and open-houses.
• Create dealer-specific marketing plans for each territory, including teaching dealers about e-marketing.
• Support communication across Brunswick units, particularly Mercury Marine and other brands.
• Provide timely competitive information.

Skills

Sales objectives

Market share growth

Dealer targets

Sales planning

Dealer relationships

Brand collaboration

Brand training

Marketing materials input

Event planning

Dealer marketing plans

Inter-unit communication

Competitive intelligence

Education

Bachelor’s degree preferred

Tools

Microsoft Excel

Microsoft Word

PowerPoint

e-marketing

Job description

Brunswick Corporation – Lund is seeking a District Business Manager to grow profitable market share for Lund and Thunder Jet boats across a multi-state region. The role requires residing in the territory and travel up to 80% to support dealers and events.

You will drive sales objectives, develop territory plans, and collaborate with brands on pricing, marketing, and product development. Excellent communication and analytical skills are essential.