Regional Digital Campaigner — Climate (Northeast/Mid-Atlantic)

The Fairness Project; United States; Remote; USD 112,000 - 115,000; Full time

Benefits offered by this job

Health insurance

401K matching

FSA and Dependent Care FSA

Professional development and home‑offi

Vacation and holidays

Job summary

Evergreen Action seeks a full-time Northeast/Mid-Atlantic Regional Digital Campaigner to lead planning, creation, and execution of digital campaigns within the region aligned with regional priorities. This hands-on role will propose, own, and execute digital tactics across channels while leveraging digital advocacy tools and acting as a collaborative project manager.

The Campaigner will partner with the regional director to establish narratives, messaging guidelines, and regional campaign

Qualifications

• 3-5 years of experience leveraging digital advocacy and organizing tools for an advocacy organization or political campaign, with a demonstrated track record of using such tools to effectively influence decision-makers and other targets
• Experience project-managing strategic digital content creation
• Ability to advocate for digital strategies across teams, clearly explaining digital best practices to non-digital audiences
• Strong written and verbal communication skills, with an ability to write for different audiences, including in rapid response contexts
• Demonstrated ability to work collaboratively within a diverse campaign coalition of partners
• Attention to detail and strong strategic instincts, even in a fast-moving environment and under tight deadlines
• Demonstrated ability to be adaptable, learn new skills and tools, and dive into innovative creative tactics
• A strong commitment to and enthusiasm for our mission and defeating the climate crisis
• Ability to regularly travel within the region (up to 25% of time) to meet with partners

Responsibilities

• Lead the development and execution of integrated digital campaigns in the Northeast/Mid-Atlantic region that advance Evergreen’s state and regional climate priorities
• Translate regional political, policy, and campaign strategies into compelling digital campaign plans and tactics
• Work closely with the Northeast/Mid-Atlantic Regional Director to establish narratives, digital messaging guidelines, and strategies for regional campaigns
• Own digital projects throughout the content lifecycle, from strategy development and production through publication, performance tracking, iteration, and follow‑up
• Serve as a project manager connecting the Northeast/Mid-Atlantic regional team with Evergreen’s digital tools and platforms and translating campaign priorities into digital execution
• Collaborate across the digital team, including with Digital Campaigners in other workstreams, to ideate and execute high-quality digital products that support regional campaign goals and broader digital brand and narrative goals
• Track and evaluate digital performance metrics and apply learnings to inform strategy, optimize tactics, and improve campaign effectiveness
• Propose, produce, and execute digital tactics and content across social media, web, email, actions, and paid media in support of Northeast/Mid-Atlantic campaign priorities
• Draft persuasive emails, calls to action (CTAs), and other digital content aligned with regional priorities and campaign narratives
• Write and produce social media content for X/Twitter, Bluesky, LinkedIn, Instagram, and other emerging platforms
• Develop web content, including pillar pages, policy resources, explainers, editorials, and other campaign materials
• Collaborate across the digital team, including with Digital Campaigners in other workstreams, to ideate and execute on high quality products, and to evaluate digital metrics to inform strategy and tactics
• Represent Evergreen in state and regional coalitions, building reciprocal relationships with digital and communications professionals across partner organizations
• Build collaborative digital partnerships with in-state partners and allies to advance shared campaign priorities
• Run joint digital actions and coordinated campaigns with coalition partners
• Invest in long-term relationship-building to deepen Evergreen’s understanding of the advocacy and political landscape in priority states
• Stay plugged into key players across climate, labor, consumer protection, transportation, and progressive advocacy ecosystems
• Help bridge digital strategy across key partners and coalitions in close collaboration with the Northeast/Mid-Atlantic regional team
• Collaborate closely with the Northeast/Mid-Atlantic regional team to shape regional campaign, narrative, and digital strategy
• Engage stakeholders beyond the digital and communications departments, including legislators and advocacy partners
• Serve as a bridge between the regional and digital teams, ensuring regional priorities are effectively translated into digital tactics, content, and products
• Collaborate across teams to ensure regional digital work supports broader strategic goals and aligns with Evergreen’s digital brand, messaging, and narrative priorities
• Help shape public-facing strategy that complements inside strategy and policy development
• Bring digital expertise into regional campaign planning and identify opportunities where digital tactics can strengthen state and regional advocacy efforts
• Regularly travel (up to 25%) within priority states for major events, coalition meetings, relationship-building, etc.

Skills

Digital campaigning

Project management

Strategic thinking

Written communication

Coalition building

Education

Bachelor's degree or equivalent in relevant field

Tools

WordPress

Engaging Networks

Buffer

Canva

Asana

Job description

Evergreen Action seeks a full-time Northeast/Mid-Atlantic Regional Digital Campaigner to lead planning, creation, and execution of digital campaigns within the region aligned with regional priorities. This hands-on role will propose, own, and execute digital tactics across channels while leveraging digital advocacy tools and acting as a collaborative project manager.

The Campaigner will partner with the regional director to establish narratives, messaging guidelines, and regional campaign