Northeast/Mid-Atlantic Regional Digital Campaigner

The Fairness Project

United States

On-site

USD 112,000 - 115,000

Full time

14 days+

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Benefits offered by this job

Health insurance

401K matching

FSA and Dependent Care FSA

Professional development and home‑offi

Vacation and holidays

Job summary

Evergreen Action seeks a full-time Northeast/Mid-Atlantic Regional Digital Campaigner to lead planning, creation, and execution of digital campaigns within the region aligned with regional priorities. This hands-on role will propose, own, and execute digital tactics across channels while leveraging digital advocacy tools and acting as a collaborative project manager.

The Campaigner will partner with the regional director to establish narratives, messaging guidelines, and regional campaign

Qualifications

3-5 years of experience leveraging digital advocacy and organizing tools for an advocacy organization or political campaign, with a demonstrated track record of using such tools to effectively influence decision-makers and other targets
Experience project-managing strategic digital content creation
Ability to advocate for digital strategies across teams, clearly explaining digital best practices to non-digital audiences
Strong written and verbal communication skills, with an ability to write for different audiences, including in rapid response contexts
Demonstrated ability to work collaboratively within a diverse campaign coalition of partners
Attention to detail and strong strategic instincts, even in a fast-moving environment and under tight deadlines
Demonstrated ability to be adaptable, learn new skills and tools, and dive into innovative creative tactics
A strong commitment to and enthusiasm for our mission and defeating the climate crisis
Ability to regularly travel within the region (up to 25% of time) to meet with partners

Responsibilities

Lead the development and execution of integrated digital campaigns in the Northeast/Mid-Atlantic region that advance Evergreen’s state and regional climate priorities
Translate regional political, policy, and campaign strategies into compelling digital campaign plans and tactics
Work closely with the Northeast/Mid-Atlantic Regional Director to establish narratives, digital messaging guidelines, and strategies for regional campaigns
Own digital projects throughout the content lifecycle, from strategy development and production through publication, performance tracking, iteration, and follow‑up
Serve as a project manager connecting the Northeast/Mid-Atlantic regional team with Evergreen’s digital tools and platforms and translating campaign priorities into digital execution
Collaborate across the digital team, including with Digital Campaigners in other workstreams, to ideate and execute high-quality digital products that support regional campaign goals and broader digital brand and narrative goals
Track and evaluate digital performance metrics and apply learnings to inform strategy, optimize tactics, and improve campaign effectiveness
Propose, produce, and execute digital tactics and content across social media, web, email, actions, and paid media in support of Northeast/Mid-Atlantic campaign priorities
Draft persuasive emails, calls to action (CTAs), and other digital content aligned with regional priorities and campaign narratives
Write and produce social media content for X/Twitter, Bluesky, LinkedIn, Instagram, and other emerging platforms
Develop web content, including pillar pages, policy resources, explainers, editorials, and other campaign materials
Collaborate across the digital team, including with Digital Campaigners in other workstreams, to ideate and execute on high quality products, and to evaluate digital metrics to inform strategy and tactics
Represent Evergreen in state and regional coalitions, building reciprocal relationships with digital and communications professionals across partner organizations
Build collaborative digital partnerships with in-state partners and allies to advance shared campaign priorities
Run joint digital actions and coordinated campaigns with coalition partners
Invest in long-term relationship-building to deepen Evergreen’s understanding of the advocacy and political landscape in priority states
Stay plugged into key players across climate, labor, consumer protection, transportation, and progressive advocacy ecosystems
Help bridge digital strategy across key partners and coalitions in close collaboration with the Northeast/Mid-Atlantic regional team
Collaborate closely with the Northeast/Mid-Atlantic regional team to shape regional campaign, narrative, and digital strategy
Engage stakeholders beyond the digital and communications departments, including legislators and advocacy partners
Serve as a bridge between the regional and digital teams, ensuring regional priorities are effectively translated into digital tactics, content, and products
Collaborate across teams to ensure regional digital work supports broader strategic goals and aligns with Evergreen’s digital brand, messaging, and narrative priorities
Help shape public-facing strategy that complements inside strategy and policy development
Bring digital expertise into regional campaign planning and identify opportunities where digital tactics can strengthen state and regional advocacy efforts
Regularly travel (up to 25%) within priority states for major events, coalition meetings, relationship-building, etc.

Skills

Digital campaigning

Project management

Strategic thinking

Written communication

Coalition building

Education

Bachelor's degree or equivalent in relevant field

Tools

WordPress

Engaging Networks

Buffer

Canva

Asana

Job description

About Evergreen Action
Evergreen Action advances ambitious, actionable climate policies that lower costs, cut pollution, and build a thriving, inclusive clean energy economy. They develop policy roadmaps, build political pathways, and shape public narratives that help leaders turn climate ambition into durable progress.

Evergreen was founded in 2020 by former Inslee for America staff and supporters after Gov. Jay Inslee released his 218-page presidential climate plan as an open-source resource. That plan became the foundation of the Evergreen Action Plan and the organization’s early work.

Building on that foundation, Evergreen helped shape the U.S. climate policy landscape, including playing a pivotal role in the passage and implementation of the Inflation Reduction Act (IRA), strengthening federal pollution standards, and helping Michigan enact its landmark 100% clean energy standard in 2023.

Today, Evergreen combines movement partnerships with direct advocacy to deliver the greatest positive impact, as fast as possible. They mix bold policy products with campaign-style communications and shrewd advocacy tactics. And it’s working.

Evergreen is focused on helping states deliver affordable clean energy, clean transportation, and efficient buildings while defending hard-won climate progress. By developing practical policy roadmaps, building political support, and showing how climate solutions can lower costs and improve people’s lives, Evergreen is advancing a cross-state climate affordability agenda and laying the groundwork for renewed national climate leadership.

Though the challenges are immense, their work to build a thriving and just clean energy future remains more important than ever.

For more information, please visit: https://www.evergreenaction.com/

The Opportunity

We are seeking a full-time Northeast/Mid-Atlantic Regional Digital Campaigner to lead the planning, creation, and execution of digital campaigns within the region that are aligned with the regional priorities. This is a hands‑on role: the Campaigner will propose, own, and execute digital tactics across our channels while leveraging digital advocacy tools. The Campaigner also acts as a collaborative project manager, blending strategic campaigning and storytelling with tactical execution to influence key audiences and drive results.

Key Responsibilities

Regional Digital Campaign Strategy

Lead the development and execution of integrated digital campaigns in the Northeast/Mid-Atlantic region that advance Evergreen’s state and regional climate priorities.
Translate regional political, policy, and campaign strategies into compelling digital campaign plans and tactics.
Work closely with the Northeast/Mid-Atlantic Regional Director to establish narratives, digital messaging guidelines, and strategies for regional campaigns.
Own digital projects throughout the content lifecycle, from strategy development and production through publication, performance tracking, iteration, and follow‑up.
Serve as a project manager connecting the Northeast/Mid-Atlantic regional team with Evergreen’s digital tools and platforms and translating campaign priorities into digital execution.
Collaborate across the digital team, including with Digital Campaigners in other workstreams, to ideate and execute high-quality digital products that support regional campaign goals and broader digital brand and narrative goals.
Track and evaluate digital performance metrics and apply learnings to inform strategy, optimize tactics, and improve campaign effectiveness.

Content Creation & Digital Execution

Propose, produce, and execute digital tactics and content across social media, web, email, actions, and paid media in support of Northeast/Mid-Atlantic campaign priorities.
Draft persuasive emails, calls to action (CTAs), and other digital content aligned with regional priorities and campaign narratives.
Write and produce social media content for X/Twitter, Bluesky, LinkedIn, Instagram, and other emerging platforms.
Develop web content, including pillar pages, policy resources, explainers, editorials, and other campaign materials.
Collaborate across the digital team, including with Digital Campaigners in other workstreams, to ideate and execute on high quality products, and to evaluate digital metrics to inform strategy and tactics.

Coalition Engagement & Relationship Building

Represent Evergreen in state and regional coalitions, building reciprocal relationships with digital and communications professionals across partner organizations.
Build collaborative digital partnerships with in‑state partners and allies to advance shared campaign priorities.
Run joint digital actions and coordinated campaigns with coalition partners.
Invest in long‑term relationship‑building to deepen Evergreen’s understanding of the advocacy and political landscape in priority states.
Stay plugged into key players across climate, labor, consumer protection, transportation, and progressive advocacy ecosystems
Help bridge digital strategy across key partners and coalitions in close collaboration with the Northeast/Mid-Atlantic regional team.

Regional Integration

Collaborate closely with the Northeast/Mid-Atlantic regional team to shape regional campaign, narrative, and digital strategy.
Engage stakeholders beyond the digital and communications departments, including legislators and advocacy partners
Serve as a bridge between the regional and digital teams, ensuring regional priorities are effectively translated into digital tactics, content, and products.
Collaborate across teams to ensure regional digital work supports broader strategic goals and aligns with Evergreen’s digital brand, messaging, and narrative priorities.
Help shape public‑facing strategy that complements inside strategy and policy development.
Bring digital expertise into regional campaign planning and identify opportunities where digital tactics can strengthen state and regional advocacy efforts.
Regularly travel (up to 25%) within priority states for major events, coalition meetings, relationship‑building, etc.

Location & Compensation

This is a regular, full‑time, exempt position within the bargaining unit. This is a remote position with a target salary range of $111,630 – $114,980.

Benefits

99% employer‑paid health, dental, and vision insurance premiums for employees and their dependents
4% employer match on 401K contributions
FSA and Dependent Care FSA
Professional development and home office budgets
Excellent vacation benefits and holiday schedule

Evergreen Action’s EEO Statement

Evergreen is committed to attracting, developing and retaining exceptional people, and to creating a safe and inclusive work environment that is dynamic, rewarding, and enables each of us to realize our potential.

Evergreen is an equal opportunity employer and shall not discriminate against any employee or applicant for employment. Under our Organization’s policy, discrimination is prohibited with regard to any of these protected categories: race, color, ethnic or national origin, ancestry; religion or religious creed (or belief, where applicable); sex (including pregnancy, childbirth, breastfeeding, or related medical conditions); sexual orientation, gender, gender identity, gender expression, gender non‑conformity, transgender status, or sexual stereotypes; marital status or civil partnership; family and relationship structure; nationality,, immigration status, or citizenship; age; physical disability, mental disability, medical condition, genetic information or characteristics (or those of a family member); military or veteran status; status as a victim of domestic violence, dating violence, sexual assault, or stalking; traits historically associated with race, such as hairstyle or hair texture; AIDS/HIV positive status; or any other characteristic protected by applicable federal, state, or local law.

Ideal Candidate

This role is designed for someone who brings strong digital advocacy, organizing, or political campaign experience and an understanding of how to move people, build power, and win policy fights through effective digital campaigns.

The ideal candidate will have hands‑on experience writing and deploying emails, running social campaigns, and launching advocacy actions. They will understand how digital tactics support broader campaign strategy, especially in state‑level political environments. They will have experience sitting in coalition settings, building trust with partners, and coordinating joint actions. They will bring strong project management discipline and can keep multiple campaigns moving simultaneously. They will be a strong, action‑oriented executor who can take work from strategy through implementation, whether that means rolling up their sleeves to execute directly or identifying and coordinating the right internal or external resources to get the work done. They will thrive in fast‑paced, politically dynamic environments where strategy may shift quickly. They are strategic but tactical. Collaborative but decisive. Mission driven and grounded in the urgency of climate action.

Experience in Pennsylvania, New York, New Jersey and/or Maryland is a plus.

Qualifications

3-5 years of experience leveraging digital advocacy and organizing tools for an advocacy organization or political campaign, with a demonstrated track record of using such tools to effectively influence decision‑makers and other targets (experience with state‑level campaigns preferred)
Experience project‑managing strategic digital content creation
Ability to advocate for digital strategies across teams, clearly explaining digital best practices to non‑digital audiences
Strong written and verbal communication skills, with an ability to write for different audiences, including in rapid response contexts
Demonstrated ability to work collaboratively within a diverse campaign coalition of partners
Attention to detail and strong strategic instincts, even in a fast‑moving environment and under tight deadlines
Demonstrated ability to be adaptable, learn new skills and tools, and dive into innovative creative tactics
A strong commitment to and enthusiasm for our mission and defeating the climate crisis
Ability to regularly travel within the region (up to 25% of time) to meet with partners
Must reside in the region, with a strong preference for Pennsylvania, New Jersey, New York, or Maryland

Preferred

We are looking for a versatile, well‑rounded digital campaigner with a broad set of skills and tools. While you may not be an expert at every single platform listed here, we want to hear about all experience you have with any of them!

Social media content creation experience (X/Twitter, Bluesky, Threads), LinkedIn, Instagram (including Reels), and TikTok
Experience writing and designing copy and other content for the web including working with subject matter experts
Experience writing emails for a grassroots audience for advocacy and fundraising campaigns
Experience running campaigns or working with new media influencers
Experience tracking and evaluating digital campaign metrics, and using them to build cross‑team buy‑in for digital strategies
Any experience optimizing web content for discoverability in AI‑generated summaries and LLM search results a plus
Any experience with video editing, especially for short‑form video, a plus
Any experience with graphic design, including social media and editorial web content, and document layout, a plus
Prior experience collaborating in a remote work environment

These are some of the tools we use. We will train you on anything you haven’t used before, but would love to know any skills you already bring!