Regional Business Manager - Convenience (Great Plains)

Perfetti Van Melle; Plains Township (PA); On-site; USD 85,000 - 105,000; Full time

Benefits offered by this job

PTO with holidays

401k match

Annual bonus

Parental leave

Tuition assistance

Employee discount

Job summary

Perfetti Van Melle USA is seeking a Regional Business Manager for the Great Plains region to drive volume and profitability through convenience wholesalers and retailers. You will lead account plans, leverage DSMP strategies, and collaborate with brokers to deliver mutually beneficial results.

Responsibilities include analyzing IRI/Nielsen data, managing promotions and deductions, and translating shopper insights into actionable plans while traveling 2–3 days per week to cover the territory.

Qualifications

• BA/BS in Business or related field.
• 3+ years in CPG retail/broker management.
• 2+ years broker management experience.
• Strong negotiation and selling track record.
• Experience with data-driven tools (IRI/Nielsen).
• Able to travel 2–3 days per week, up to 60%.
• Residency in Great Plains region (IA/MO/OK/TX or similar).

Responsibilities

• Drive volume and financial results with convenience wholesale/retail partners.
• Develop and manage account-level plans and identify opportunities.
• Manage DSMP strategies with national customers.
• Analyze syndicated and consumption data to inform decisions.
• Collaborate with sales, operations, and broker partners to execute plans.

Skills

BA/BS in Business

CPG industry experience

Broker management experience

MS Office

Negotiation skills

Data-driven analytics (IRI/Nielsen)

Strategic account planning

Financial analysis

Category management

Creative problem-solving

Communication skills

Travel readiness

Education

BA/BS in Business or related field

Job description

Select how often (in days) to receive an alert:

Regional Business Manager - Convenience (Great Plains)

Date: Oct 10, 2026

Location: US

OVERVIEW

WHAT YOU WILL DO

The Regional Business Manager will be responsible for driving volume and financial results through a network of convenience wholesale and retail customers within an assigned geography. Those results will be driven largely by execution of channel defined DSMP’s and strategies at all assigned customers by the Channel Team Lead. This is accomplished through the development of personal relationships with customers through the effective management of assigned broker sales agents built on credibility, trust, and delivering mutually beneficial results. Furthermore, this role is responsible for overall Account and Regional Financial Management (i.e. Trade promotions, deductions, rack and slotting, SG&A etc.) for the assigned territory. Additional responsibilities include:

• Using IRI Data to analyze sales trends, any potential risks, and opportunities as a key tool in our PVM toolbox, in addition to a variety of Sales Reports and Budget Summary Reports to help analyze our business.
• Managing PVM DSMP strategies within assigned national customer base.
• Analyzing syndicated and consumption data to help deliver overall goals.
• Leveraging Shopper Insights and Category Management principles and translating Shopper and Customer understanding into winning solutions and execution of Customer’s Plans.
• Communicating with internal associates in sales and operations as well as external partners including customers at the retail level up to senior management and broker partners.
• Developing account level plans throughout the year to identify opportunities and risks that are highlighted monthly.
• Following up on opportunities with internal sales and marketing teams to bring ideas to life for the customer in a profitable manner for PVM.
• Working to continually address risk and opportunities for assigned customer base.

WHAT WE NEED FROM YOU

• BA/BS in Business or a related field required.
• Minimum 3+ years of experience in the CPG industry and developing retailers, wholesalers, and distributers.
• Minimum 2+ years of experience in broker management.
• High degree of computer skills - MS Office Application experience is required (i.e. Word, Outlook, PPT etc).
• Demonstrated ability in negotiation and selling skills with a proven selling track record.
• Must have prior experience using data driven software (IRI or Nielsen) and leveraging syndicated and consumption data.
• Ability to develop strategic key account business plans and apply necessary leadership to execute efficiently and effectively. Monitor and measure all aspects of plans.
• Strong financial analysis and business acumen required.
• Category management knowledge
• Ability to be innovative and creative with plans, solutions, opportunities, and ideas.
• Strong verbal, written, and interpersonal communication skills. Ability to communicate in an informative, persuasive, and directional way.
• Ability to travel as required – 2-3 days per week on average (up to 60%)
• Must reside in the Great Plains geographic territory that encompasses key states of Iowa, Missouri, Oklahoma, Texas or similar geography.

WHAT WE OFFER

At Perfetti Van Melle, we are committed to fostering a diverse, equitable, and inclusive workplace where all individuals, regardless of background or identity, are valued, respected, and empowered to contribute their unique perspectives to the sweet success of our candy-loving community. Additionally, we have a core value of Care For Our People and we are proud to offer benefit programs that support our team members' goals and well-being, including:

• PTO package including vacation, sick, personal, and pay it forward time off
• 13 paid holidays
• 401k with Company Match up to 8%, ranking in the top 1% of the country
• Annual bonus potential and merit-based increases
• 20 weeks Maternity & 12 weeks Paternity leave
• Sam's Club or Costco annual membership reimbursement
• Tuition-Free College Program or Free Continued Education (BA, Masters, etc.)
• Modest monthly candy allotment (Airheads, Airheads Xtremes, and Mentos

Perfetti Van Melle, USA is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.