Regional Business Manager

Confidential; California (MO); On-site; USD 110,000 - 170,000; Full time

Job summary

Confidential is seeking a Regional Business Manager to lead sales growth, dealer development, and market expansion across a U.S. territory in the heavy equipment sector.

This executive role emphasizes strategic account management, new dealer recruitment, and robust pipeline development. You will collaborate with product, marketing, and service teams to maximize revenue, improve dealer performance, and capture key opportunities with contractors, rental firms, and municipalities, traveling

Qualifications

• 7+ years of progressive sales, business development, or regional management experience in heavy equipment or related industries.
• Experience building and managing dealer networks and key account relationships.
• Strong understanding of dealer operations, forecasting, inventory, and market development.

Responsibilities

• Develop and execute a comprehensive regional business strategy to achieve revenue, market-share, and profitability objectives.
• Drive sales of heavy and construction equipment throughout the assigned territory.
• Develop, strengthen, and expand relationships with equipment dealers, distributors, and strategic customers.
• Identify underdeveloped markets and establish plans to increase brand presence and market penetration.
• Recruit and develop new dealer partners where additional market coverage is required.
• Partner with existing dealers to establish annual sales objectives, inventory strategies, forecasts, and business-development plans.
• Conduct regular dealer business reviews and develop action plans to improve performance.
• Travel extensively to maintain dealer and customer engagement.

Skills

Regional leadership

Dealer development

Sales growth

Territory management

Strategic account management

Market expansion

Education

Bachelor's degree in Business, Sales, Marketing, Engineering, or related discipline

Job description

Regional Business Manager – Heavy Equipment

Construction Equipment

About the Opportunity

A rapidly growing global leader in the heavy equipment and construction machinery industry is seeking an accomplished Regional Business Manager to lead sales growth, dealer development, and market expansion within an assigned U.S. territory.

This is a highly visible commercial leadership opportunity for an experienced heavy-equipment professional who understands how to grow a territory through strong dealer partnerships, strategic customer relationships, disciplined sales execution, and market development.

The Regional Business Manager will take ownership of regional performance and serve as a critical link between the organization, its dealer network, and customers. The successful candidate will be expected to identify growth opportunities, strengthen dealer performance, increase equipment sales, expand market share, and develop long-term relationships throughout the region.

This search is being conducted confidentially. Additional information regarding the organization will be shared with qualified candidates during the interview process.

Key Responsibilities

• Develop and execute a comprehensive regional business strategy to achieve revenue, market-share, and profitability objectives.
• Drive sales of heavy and construction equipment throughout the assigned territory.
• Develop, strengthen, and expand relationships with equipment dealers, distributors, and strategic customers.
• Identify underdeveloped markets and establish plans to increase brand presence and market penetration.
• Recruit and develop new dealer partners where additional market coverage is required.
• Partner with existing dealers to establish annual sales objectives, inventory strategies, forecasts, and business-development plans.
• Conduct regular dealer business reviews and develop action plans to improve performance.
• Support dealers with major customer opportunities, competitive situations, demonstrations, and complex equipment transactions.
• Develop relationships with contractors, fleet operators, rental companies, municipalities, infrastructure organizations, and other key equipment customers.
• Identify and pursue major regional and strategic account opportunities.
• Maintain a strong sales pipeline and provide accurate forecasts regarding equipment demand and future business.
• Monitor regional market conditions, competitive activity, pricing, customer requirements, and industry trends.
• Work closely with product management, marketing, finance, parts, service, and technical support teams to ensure dealers and customers receive exceptional support.
• Represent the organization at dealer meetings, customer events, industry conferences, trade shows, and equipment demonstrations.
• Provide market intelligence and customer feedback to leadership and product teams to support future product and commercial strategies.
• Travel extensively throughout the assigned territory to maintain strong dealer and customer engagement.

Ideal Candidate Profile

The ideal candidate is an entrepreneurial, results-driven sales professional with extensive knowledge of the heavy-equipment industry and a demonstrated ability to build territories, develop dealer networks, and grow revenue.

Successful candidates will ideally bring:

• 7+ years of progressive sales, business development, territory management, dealer development, or regional management experience.
• Strong experience within heavy equipment, construction equipment, earthmoving equipment, equipment rental, agricultural equipment, material handling, or a closely related industry.
• Demonstrated success achieving or exceeding regional sales and revenue objectives.
• Experience managing and developing equipment dealer or distributor relationships.
• Strong understanding of dealer operations, inventory management, forecasting, retail sales, and market development.
• Experience developing new markets and increasing market share within competitive territories.
• Established relationships within the construction equipment industry are highly desirable.
• Ability to identify, develop, negotiate, and close significant equipment opportunities.
• Strong commercial and financial acumen.
• Excellent communication, presentation, negotiation, and relationship-management skills.
• Ability to work independently and operate effectively in a fast-paced, growth-oriented environment.
• Bachelor's degree in Business, Sales, Marketing, Engineering, or a related discipline preferred; equivalent industry experience will also be considered.
• Ability and willingness to travel extensively throughout the assigned region.

What Success Looks Like

The Regional Business Manager will be expected to:

• Increase regional equipment sales and market share.
• Strengthen dealer engagement and overall dealer performance.
• Identify and develop new dealer and market opportunities.
• Build a sustainable pipeline of equipment sales opportunities.
• Increase engagement with strategic regional customers.
• Improve competitive positioning within the assigned territory.
• Establish the organization as a preferred equipment partner among dealers and end users.

Why Consider This Opportunity?

This position provides the opportunity to join a well-established global equipment organization that is making significant investments in expanding its North American presence.

The Regional Business Manager will have meaningful ownership of the territory and the opportunity to directly influence sales growth, dealer-network expansion, customer acquisition, and market-share development.

This opportunity is particularly well suited for an experienced equipment sales professional who enjoys building markets, developing dealer relationships, pursuing major opportunities, and seeing the direct impact of their work.

Confidential Search

Equal Opportunity Employer

The organization is committed to providing equal employment opportunities to qualified individuals and maintaining a professional workplace where employees can contribute, develop, and succeed.