Regional Admissions Counselor- Twin Cities Based

University of Minnesota; Morris (MN); On-site; USD 45,505 - 48,500; Full time

Benefits offered by this job

Comprehensive benefits package

Professional development opportunities

PSLF opportunity

Job summary

University of Minnesota Morris is seeking a Regional Admission Counselor based in the Twin Cities metro area. You will design and implement recruitment plans, build strong relationships with high school counselors, families, and educational partners, and represent UMN Morris at college fairs and information sessions.

The role requires travel within the Twin Cities area, occasional overnight trips, and a commitment to diversity and student success.

Qualifications

• Bachelor's degree plus 2+ years of professional experience, or a Master's degree.
• Commitment to a diverse, inclusive campus community.
• Excellent public speaking, presentation, writing, and organizational skills.
• Ability to travel extensively (evenings/weekends) and work independently.

Responsibilities

• Design and implement a recruitment plan for the Twin Cities metro to meet enrollment goals.
• Serve as the primary UMN Morris representative in the Twin Cities, building relationships with counselors and stakeholders.
• Conduct in-person and virtual recruitment activities (high school visits, fairs, info sessions, open houses, admitted student events).
• Deliver presentations highlighting programs, student experience, scholarships, and financial aid.
• Review applications and assist with admission decisions based on qualifications and fit.
• Maintain ongoing communication with prospects via phone, email, text, and CRM campaigns.
• Monitor recruitment trends and adjust strategies; collaborate with admissions team.
• Meet individual and team recruitment and enrollment targets; participate in professional development.

Skills

Public speaking

Communication

Interpersonal skills

Travel willingness

CRM: Slate

Education

Bachelor's degree

Master's degree

Tools

Slate CRM

Job description

About the Job

The University of Minnesota Morris (UMN Morris) is seeking a dynamic, enthusiastic, and highly motivated Regional Admission Counselor based in the Twin Cities metropolitan area. As a key member of the Admissions team, this position represents UMN Morris—a top‑ranked public liberal arts college—to prospective students, families, high school counselors, and community partners in the Twin Cities region.

The successful candidate will articulate the value of a liberal arts and sciences education, emphasizing UMN Morris's hands‑on learning, faculty‑student collaboration, vibrant campus community, affordability, and commitment to student success. This role involves developing and executing a targeted recruitment strategy for the Twin Cities metro territory to meet enrollment goals, while providing exceptional service to prospective students from diverse backgrounds.

Note: This position is not eligible for H‑1B or Green Card sponsorship and does not offer a STEM OPT training program.

Work Environment

This is a regional, field‑based position located in the Twin Cities, with regular travel throughout the metropolitan area and periodic overnight travel for recruitment events, including trips to the Morris campus about once per month for a couple of days, at least two full weeks per semester. Significant travel, evening, and weekend hours occur during peak recruitment periods (typically fall and spring).

Key Responsibilities

• Design and implement a comprehensive recruitment plan tailored to the Twin Cities metro territory to achieve short‑ and long‑term enrollment goals.
• Serve as the primary UMN Morris representative in the Twin Cities, building and maintaining strong relationships with high school counselors, community organizations, college access programs, families, and educational partners.
• Conduct in‑person and virtual recruitment activities, including high school visits, college fairs, information sessions, open houses, admitted student events, orientation programs, and one‑on‑one counseling meetings.
• Deliver engaging presentations that highlight UMN Morris's academic programs, student experience, scholarships, financial aid, and campus opportunities.
• Review applications and make admission decisions based on academic qualifications and program fit.
• Manage ongoing communication with prospects and applicants through phone, email, text, virtual meetings, and CRM campaigns (e.g., Slate).
• Monitor recruitment trends, student behavior, and market conditions in the assigned territory and adjust strategies accordingly.
• Collaborate with admissions team members and campus partners to support enrollment initiatives and foster an inclusive environment.
• Meet individual and team recruitment, application, and enrollment targets.
• Utilize data and CRM systems to track activities and maintain accurate records.
• Participate in professional development and stay informed on higher education trends, admissions best practices, and UMN Morris programs and policies.
• Perform other duties as assigned.

Qualifications

Required Qualifications

• Bachelor's degree plus at least two years of relevant professional experience, or a Master's degree in a related field.
• Demonstrated commitment to the value of a liberal arts education and to building a diverse, inclusive campus community.
• Excellent public speaking, presentation, writing, and organizational skills.
• Strong interpersonal and customer service skills with the ability to engage effectively with students, families, and partners from diverse backgrounds.
• Ability to work independently and collaboratively within a team.
• Valid driver's license and reliable transportation.
• Willingness and ability to travel extensively (including evenings/weekends and occasional overnight stays).

Preferred Qualifications

• Experience in college admissions, recruitment, counseling, or related higher education/enrollment management roles.
• Familiarity with the Twin Cities metro education landscape and prior success recruiting in urban/suburban markets.
• Experience with CRM systems (e.g., Slate), social media for recruitment, and data‑driven decision making.
• Background as a former admissions intern, student ambassador, or volunteer in higher education.
• Knowledge of UMN Morris or the University of Minnesota system.

Pay and Benefits

Pay Range: $45,505.98 - $48,500; depending on education/qualifications/experience

Time Appointment: 100% Appointment

Position Type: Faculty and P&A Staff

Visit the Office of Human Resources website for more information regarding benefit eligibility.

The University offers a comprehensive benefits package that includes:

• Competitive wages, paid holidays, and generous time off
• Continuous learning opportunities through professional training and degree‑seeking programs supported by the Regents Tuition Benefit Program
• Low‑cost medical, dental, and pharmacy plans
• Healthcare and dependent care flexible spending accounts
• University HSA contributions
• Disability and employer‑paid life insurance
• Employee wellbeing program
• Excellent retirement plans with employer contribution
• Public Service Loan Forgiveness (PSLF) opportunity
• Financial counseling services
• Employee Assistance Program with eight sessions of counseling at no cost

While our salary ranges provide a framework, most initial pay may not reach the maximum of the range. This approach ensures compensation reflects the value and unique contributions of each candidate while maintaining equity within our organization. Salary offered to incoming candidates will be based on individual credentials and experience.

Diversity & Inclusion

The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.

The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu

Employment Requirements

Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.

About the University of Minnesota Morris

The University of Minnesota Morris (UMN Morris)

The University of Minnesota Morris (UMN Morris) makes its home on a 121‑year‑old campus on the western edge of the state and is one of the top public liberal arts colleges in the nation. The small, close‑knit campus emphasizes faculty/student collaboration in research, study abroad, and community‑engaged learning. Deeply rooted in the tall grass prairies of Minnesota, the campus also has advanced sustainable, environmentally friendly initiatives that have grown to levels of national leadership and touch nearly all aspects of campus life.

At the University of Minnesota, we are proud to be recognized by Forbes as a Best Employer for Company Culture (2026), Best Employer for Women (2023), and Best Employer by State (2022‑2026). In 2026, we also received Culture Excellence & Industry Awards recognition for employee appreciation and work‑life flexibility.