Regional Account Manager

Spectrio; Raleigh (NC); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401k

Paid parental leave

Tuition assistance

Short and long term disability

Job summary

A leading digital signage firm is seeking a Regional Account Manager based in either Charlotte or Raleigh, NC. The role involves managing client relationships, developing marketing campaigns, and leveraging strong sales skills. Candidates should have a bachelor's degree and experience in the automotive industry. This position offers the flexibility to work remotely while traveling to client locations.

Qualifications

• Minimum of 3 years automotive industry experience preferred.
• 5 years of successful sales and marketing experience in the automobile industry, ideal.
• Established relationships with automotive dealerships preferred.

Responsibilities

• Lead post-installation support and service phase of client relationships.
• Develop campaigns in collaboration with dealer principals and general managers.
• Cold call to gain access to automotive dealer principals.

Skills

Excellent verbal communication skills

Strong cold calling skills

Client-centric focus

Ability to embrace change

Education

Bachelor's degree in business, marketing, or related field

Tools

CRM software

PC applications

Job description

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Position is based in Charlotte or Raleigh, NC. It is FLEX remote where you will work from home while traveling to Dealership locations.

As a leading provider of comprehensive digital signage solutions, Spectrio empowers clients to transform their business locations into modern, dynamic destinations for customers and employees.

Headquartered in Tampa, Florida, and serving more than 150,000 global client locations across industries including automotive, healthcare, and financial services, Spectrio consistently ranks among the fastest-growing and largest companies in the Tampa Bay area.

As part of the Tampa Bay Business Journal’s “Fast 50” and “Tampa Bay 200,” as well as being honored 11 times on the Inc. 5000. Spectrio’s digital signage software has received praise for its features and ease of use by reviewers on Capterra and G2, as well as winning multiple awards for creative content, technology, and innovation!

For more information, visit Spectrio.com

Primary Objective:

The Regional Account Manager will lead, manage and inspire the post-installation support and service phase of the client relationship and sales opportunity/revenue generation efforts with Spectrio clients and prospects. As the “face and voice” of Spectrio business partnerships are nurtured through timely, effective and value-added internal and external client communications by the regional account manager where client trust is established through the following traits: organization, confidence, discipline, accountability, professionalism, “student of the industry” mentality, respect for all and a strong desire to win.

Account Management Essential Duties and Responsibilities

• Partner and collaborate with dealer principals, general managers and dealership contacts to develop campaigns consistent with the overall dealership marketing plan
• Remain current and knowledgeable on all Spectrio products and services
• Understand competitive climate of similar Spectrio products and services
• Consistently meet with, educate and advise dealer principals and/or general managers on digital engagement platform best practices with consistent direct interface
• Modify and ensure playlists are current and targeted to the dealerships’ goals, traffic patterns, dwell times, customer demographics, etc.
• Measure, report and communicate on dealer satisfaction’s impact on client retention and renewals
• Collaborate with the Spectrio Production Department to create and network digital assets and optimize user experience
• Evaluate client experience and utilization across multiple channels for best practice sharing
• Provide consistent feedback and perspective to upper management on competitive landscape
• Act as a liaison between internal Spectrio client interacting departments and Spectrio client base
• Launch and train on all product initiatives for new and qualified dealers
• Inspect and report on installed equipment at regular intervals – TV screens, rack, media players, etc.
• Report all technical and/or content issues through proper channels, communicate resolution to dealer principal, general manager and/or point-of-contact and ensure thorough follow-up to client satisfaction
• Meet and/or exceed all designated key performance indicators on a monthly basis
• Develop and plan proficient, effective and value-added client contact travel schedules
• Adhere to all Spectrio branding and image guidelines, especially as it pertains to client collaboration
• Other duties as assigned

Sales Essential Duties and Responsibilities

• Prospect new business
• Determine sales prospect needs assessment, communicate value propositions and present Spectrio portfolio of products and services including, but not limited to the following: digital signage, DealerTV, ABN Live!, ABN Inspire!, DealerIT, Continuity Powered by 3CX Phone System and PlayNetwork
• Cold calling with the goal of gaining access to automotive dealer principals and general managers in the assigned geographical area
• Successfully schedule sales presentations with “A” level decision makers in automotive or advertising environments
• Identify up-sell opportunities and submit appropriate documents for implementation
• Solicit referrals and testimonials from existing, satisfied clients
• Establish productive, professional relationships with key decision makers in assigned customer accounts
• Competitive analysis
• Assist with client follow-up on meetings, proposals, adjustments to proposals, collection of tailored information and CRM data entry
• Work efficiently and productively in an independent role
• Meet, or exceed, Spectrio Sales Standards of Excellence (SOE)

Knowledge, Experience & Abilities

• Outstanding attitude and proven work ethic
• Excellent verbal, written and body language communication skills with attentive listening
• Excellent presentation skills (both written and oral)
• Strong cold calling and closing skillset
• Solid understanding of sales skills and techniques
• Strong attention to detail with a client-centric focus
• Efficient, structured time manager
• Ability and willingness to travel within a multi-state region
• Building successful, value-added client relationships through trust and confidence
• Ability to embrace change, be flexible and adaptable to an ever-changing work environment
• Driven, ambitious and coachable with a collaborative mindset
• Strong understanding of automotive market trends, business tools and consumer behaviors
• Minimum of 3 years automotive industry experience preferred
• Established relationships and performance management experience within automotive dealerships preferred
• Proficient in PC applications
• Motivate and inspire

Requirements:

• Bachelors degree – business, marketing, communications or related field
• Account management experience in the automotive industry preferred
• Driver’s license with good driving record required
• Relevant work experience of 6-8 years with outside automotive sales, a plus
• 5 years of successful sales and marketing experience in the automobile industry, ideal
• Must reside in local NC market

Position is based in Charlotte or Raleigh, NC. It is FLEX remote where you will work from home while traveling to Dealership locations.

Spectrio offers a wide range of benefits for our team members, including Medical, Dental, Vision, Paid Parental Leave, 401k, HSA, FSA, Dependent Care FSA, Short and Long Term Disability, Life Insurance, EAP, Paid Time Off, Paid Sick Time, Paid Holidays, and Education Reimbursement.

Spectrio is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, creed, marital status, pregnancy, disability, national origin, sexual orientation, gender identity, veteran status, or any other protected category.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Advertising Services, Marketing Services, and Technology, Information and Media

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Tuition assistance

Disability insurance

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