Recruitment Specialist - Communications

Heartland East

Bartow (WV)

On-site

USD 42,000 - 70,000

Full time

4 days ago
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Benefits offered by this job

Tuition assistance
Domestic partner coverage
Retirement benefits
Generous paid time off

Job summary

Heartland for Children in Bartow, Florida seeks a Recruitment Specialist-Communications to develop and implement strategic communications and marketing efforts that support foster parent recruitment, retention, caregiver engagement, adoption awareness, and community outreach across digital and print channels.

The role includes creating content calendars, managing social media, updating the website, producing promotional materials, coordinating events, and supporting fundraising and media

Qualifications

  • Bachelor's degree in communications or related field.
  • 2-5 years of experience in traditional and online social media communication.
  • Experience with website content management and functionality.
  • Graphic design experience desirable; strong writing for different social networks and demographics.

Responsibilities

  • Establish and maintain positive working relationships with HFC customers and internal stakeholders.
  • Develop and implement communication, marketing, social media, and engagement strategies for recruitment, retention, caregiver support, adoption awareness and community outreach.
  • Create, manage, and distribute content across digital, social media, email, print, and multimedia platforms with consistent branding, messaging, and tone.

Skills

Social media
Content creation
Writing
Demographic messaging

Education

Bachelor's degree in Communications, Public Relations, Marketing or Advertising or related communications field

Tools

Graphic design
Website CMS

Job description

Recruitment Specialist-Communications

Job Summary: This position is responsible for developing and implementing strategic communication and marketing efforts that support foster parent recruitment, retention, caregiver engagement, adoption awareness, and community outreach through multimedia communications, including the Heartland for Children website, social media platforms, digital communications, branded materials and community engagement initiatives.

Essential Functions
  • Establish and maintain positive working relationships with HFC customers to include internal departments and stakeholders
  • Develop and implement communication, marketing, social media, and engagement strategies that support foster caregiver recruitment, retention, caregiver support, adoption awareness, and community outreach goals
  • Create, manage, and distribute content across digital, social media, email, print, and multimedia platforms, ensuring consistency in branding, messaging, quality, and tone
  • Manage organizational social media platforms, including content scheduling, posting, audience engagement, account administration, monitoring comments and messages, and optimizing platform performance
  • Develop and maintain content calendars, editorial schedules, communication workflows, and content management processes to support ongoing campaigns and organizational initiatives
  • Manage and update the HFC website, ensuring content is accurate, current, accessible, and reflective of agency priorities, resources, events, opportunities, and branding standards
  • Design and produce communication and marketing materials, including flyers, newsletters, infographics, one-pagers, videos, graphics, digital content, and other promotional resources
  • Develop and distribute email communications, newsletters, campaign messaging, and other electronic communications using agency-approved platforms
  • Assist with fundraising campaigns and donor relations management
  • Support media relations activities, including preparing press releases, public announcements, media materials, and maintaining media archives and records
  • Coordinate and execute communication and promotion plans for agency events, community outreach activities, campaigns, and special initiatives
  • Attending community events as needed to represent the agency with flexibility of working nights and weekends
  • Monitor industry trends, emerging technologies, communication platforms, and marketing best practices to recommend and implement innovative strategies
  • Create, manage, and maintain digital forms, communication tools, and online engagement resources as needed.
  • Analyze communication, website, social media, and engagement metrics; prepare reports and provide recommendations to improve performance and community impact
  • Provide graphic design, promotional, podcast, and multimedia support for organizational initiatives and special projects
  • Perform other duties and special projects as assigned
Qualifications

Bachelors degree in Communications, Public Relations, Marketing or Advertising or related communicaiton field. A minimum of 2-5 years experience related to traditional and on-line social media communication. Experience with website content management and functionality. Some graphic design expericence desired. Excellent writing skills are required, especially the ability to tailor messaging to different socal netowrks. Experience with creating compelling messages for different target demographics.

Benefits

We offer excellent benefits package with tuition assistance, domestic partner coverage, retirement & generous paid time off.

Additional Information

Drug free workplace. Drug testing required. EOE/M/F/D/V.

Recruitment Specialist-Communications
Essential Functions
  • Establish and maintain positive working relationships with HFC customers to include internal departments and stakeholders
  • Develop and implement communication, marketing, social media, and engagement strategies that support foster caregiver recruitment, retention, caregiver support, adoption awareness, and community outreach goals
  • Create, manage, and distribute content across digital, social media, email, print, and multimedia platforms, ensuring consistency in branding, messaging, quality, and tone
  • Manage organizational social media platforms, including content scheduling, posting, audience engagement, account administration, monitoring comments and messages, and optimizing platform performance
  • Develop and maintain content calendars, editorial schedules, communication workflows, and content management processes to support ongoing campaigns and organizational initiatives
  • Manage and update the HFC website, ensuring content is accurate, current, accessible, and reflective of agency priorities, resources, events, opportunities, and branding standards
  • Design and produce communication and marketing materials, including flyers, newsletters, infographics, one-pagers, videos, graphics, digital content, and other promotional resources
  • Develop and distribute email communications, newsletters, campaign messaging, and other electronic communications using agency-approved platforms
  • Assist with fundraising campaigns and donor relations management
  • Support media relations activities, including preparing press releases, public announcements, media materials, and maintaining media archives and records
  • Coordinate and execute communication and promotion plans for agency events, community outreach activities, campaigns, and special initiatives
  • Attending community events as needed to represent the agency with flexibility of working nights and weekends
  • Monitor industry trends, emerging technologies, communication platforms, and marketing best practices to recommend and implement innovative strategies
  • Create, manage, and maintain digital forms, communication tools, and online engagement resources as needed.
  • Analyze communication, website, social media, and engagement metrics; prepare reports and provide recommendations to improve performance and community impact
  • Provide graphic design, promotional, podcast, and multimedia support for organizational initiatives and special projects
  • Perform other duties and special projects as assigned
Additional Information

Drug free workplace. Drug testing required. EOE/M/F/D/V.

Heartland for Children (HFC) does not discriminate in employment opportunities or practices based on disability, race, color, religion, sex, national origin, age, marital status, or any category protected by law. HFC will make reasonable accommodations for qualified individuals with known disabilities unless doing so creates an undue hardship for the organization.

Heartland for Children is a community-based care lead agency contracted with the Department of Children and Families.

© 2024 Heartland for Children. All rights reserved.

1239 E. Main Street Bartow, Florida 33830

(863) 519-8900

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