Recruitment Marketing and Brand Manager

NVA Equine; United States; Remote; USD 157,000 - 237,000; Full time

Job summary

NVA Equine is seeking a Recruitment Marketing and Brand Manager to enhance their recruitment branding strategy. This role involves creating impactful marketing campaigns, managing content across platforms, and collaborating with teams to attract top talent in the equine veterinary field. The position values creativity and strategic thinking to effectively represent the organization's culture and needs.

Benefits

Medical insurance

Vision insurance

401(k)

Qualifications

• 3+ years of experience in brand marketing or recruitment marketing.
• Familiarity with social media across platforms like LinkedIn and Instagram.
• Strong creative skills and communication abilities.

Responsibilities

• Build and execute a measurable recruitment branding strategy.
• Manage content calendars and enhance recruitment marketing efforts.
• Analyze recruitment branding campaign performance.

Skills

Brand marketing

Recruitment marketing

Content marketing

Social media marketing

Storytelling

Education

Bachelor’s degree in marketing, communications or related field

Tools

Canva

Adobe

Video editing software

Job description

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NVA Equine is seeking a talented Recruitment Marketing and Brand Manager to join our marketing team. Whether you’re a brand marketing specialist or a former recruiter turned talent marketing expert, this role may be for you! Reporting to the Sr. Marketing Manager and working closely with the Head of Recruiting, you’ll help establish, manage, and scale our brand strategy. We’re a fast-paced, nimble, and community-driven team who are passionate about equine veterinary medicine.

As the Recruitment Marketing and Brand Manager, you’re an excellent storyteller. You will be at the core of our brand strategy playing a key part in enhancing all recruitment marketing efforts both internally and externally for our community of thriving practices. You will support local branding efforts to fill high priority roles by capturing key value propositions and facilitating effective campaigns that bring the DNA of each practice to life for potential candidates.

What You’ll Be Doing

• Build and execute a measurable recruitment branding strategy that reflects our Mission, Vision, and Core Values
• Own and manage the day-to-day content calendar across platforms including LinkedIn and our careers site—creating a cohesive, compelling voice across all candidate touchpoints
• Design and deliver creative social-first content (video, photo, graphics, blog) to elevate our talent presence and tell our people stories in authentic and engaging ways
• Drive local branding and practice recruitment marketing strategies to fill unique requisitions in a highly competitive job market
• Develop and manage our LinkedIn Life page, ensuring this channel remains fresh, strategic, and aligned to our hiring goals
• Partner closely with Marketing, Recruiting, HR, Marketing, and Operations to ensure alignment and maximize impact
• Be a hands-on storyteller through key communications to our community - write copy, capture moments, and create standout content for use across internal and external channels
• Monitor recruitment branding campaign performance and platform insights, turning data into action and continuous improvement
• Lead local branding through key exercises such as Mission, Vision, and Core Values workshops
• Develop marketing documentation, including user guides, FAQs, and training materials
• Maintain organization, attention to detail, and responsiveness to internal and external stakeholders

Skills And Qualifications

• Bachelor’s degree in marketing, communications or related field
• 3+ years of experience in brand marketing or recruitment marketing field
• Deep familiarity with social media and content marketing across LinkedIn, Instagram, etc.
• Strong creative skills, including proficiency with Canva, Adobe, video editing software, etc.
• Excellent communication and presentation abilities
• Ability to manage multiple tasks and prioritize effectively
• Experience in preparing and conducting workshop sessions
• Strong organizational skills and attention to detail
• Proactive problem-solving abilities and a resourceful, scrappy mindset
• Familiarity with a recruitment pipeline
• Ability to work collaboratively with cross-functional teams and stakeholders

Other Expectations

• Work remotely in the United States, with ability to travel 10% of the year.
• Passion and understanding of the human-animal bond.
• Ability to mix great judgment, problem-solving and experience to prioritize, manage risk, and set fast timelines.
• Belief in our non-hierarchical culture of collaboration, transparency, safety and trust.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Strategy/Planning, and Writing/Editing

• Industries

  Veterinary Services

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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