Race Team PR & Media Relations Lead

Hendrick Automotive Group; Charlotte (NC); Presencial; USD 60.000 - 90.000; Jornada completa

Descripción de la vacante

Hendrick Motorsports is seeking an experienced Communications Representative to manage public relations, communications and team-specific social media for an assigned NASCAR Cup Series team and driver.

The role focuses on building relationships with journalists, pitching coverage, developing media materials, coordinating interviews and appearances, and producing biographies, press releases and reports. Strong writing and AP style proficiency are essential.

Formación

• Four-year degree in communications, public relations or related field.
• Minimum of four years experience in communications or PR.
• Strong writing, editing and interpersonal skills; AP style
• Proven ability to build relationships and secure earned media
• Ability to coordinate priorities with marketing/account exec and sponsors

Responsabilidades

• Develop communications plans aligned with sponsor objectives.
• Coordinate interviews, media access and inquiries; prepare press materials.
• Manage team-specific social media accounts: plan, create, publish, monitor, analyze.
• Collaborate with editorial, social media and creative teams to align coverage with strategy.
• Support driver, team and sponsor commitments; handle appearances and logistics.
• Track coverage and report results; maintain media schedules; assist at events.

Conocimientos

Public relations

Media relations

Social media management

Writing & editing

Pitching to journalists

Event coordination

Travel flexibility

Educación

Bachelor's degree in communications

Descripción del empleo

Hendrick Motorsports is seeking an experienced Communications Representative to manage public relations, communications and team-specific social media for an assigned NASCAR Cup Series team and driver.

The role focuses on building relationships with journalists, pitching coverage, developing media materials, coordinating interviews and appearances, and producing biographies, press releases and reports. Strong writing and AP style proficiency are essential.