R&D Media Buyer

Growe Talents group; United States; Remote; USD 90,000 - 140,000; Full time

Benefits offered by this job

Health & Wellness

Global Medical Coverage

Growth Opportunities

Performance-Driven Rewards

Dynamic Work Environment

Job summary

Jugabet, a brand and gaming platform serving players in Latin America, invites a results-driven growth specialist to join the team. You will research, test, and launch campaigns across Google UAC, ASA, Telegram Ads, and X Ads, while owning ASO to boost organic visibility and conversions.

You will design structured tests, analyze results, and collaborate with creative, analytics, and ASO teams to optimize bidding and store pages. A strong background in iGaming or regulated verticals is preferred.

Qualifications

• 2+ years in mobile UA with hands-on Google UAC/ASA
• ASO experience: keyword optimization and A/B testing store listings
• Experience testing/launching campaigns on Telegram Ads, X Ads or similar channels
• Strong understanding of mobile marketing metrics (CPA, CPI, ROMI)
• Experience with MMP/tracking tools (AppsFlyer, Adjust) and cohort analysis

Responsibilities

• Research, test, and launch campaigns on Google UAC, ASA, Telegram Ads, X Ads and other paid channels
• Own ASO: keyword research, metadata, and creative testing to improve store visibility and conversions
• Identify, pilot, and evaluate new traffic sources for iGaming campaigns
• Design structured tests and optimize bidding strategies and creative assets
• Analyze test results, document learnings, and inform future acquisition strategy

Skills

Mobile UA

ASO

MMP/tracking

Analytical mindset

Tools

AppTweak

ASOMobile

Sensor Tower

AppsFlyer

Adjust

Job description

Our client, Jugabet, is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market.

Perfect for those who aim to:

• Research, test, and launch campaigns on Google UAC, Apple Search Ads (ASA), Telegram Ads, X (Twitter) Ads, and other paid acquisition channels
• Own App Store Optimization (ASO): keyword research, metadata, creative testing (icons, screenshots, preview videos) to improve organic visibility and conversion rate
• Continuously identify, evaluate, and pilot new traffic sources and acquisition channels relevant to iGaming
• Design and run structured tests (creatives, bidding strategies, targeting signals, product pages) to validate new channels before scaling
• Analyze test results, build hypotheses, and document learnings to inform future acquisition strategy
• Manage creative asset feeds and audience/conversion signals to optimize automated bidding (UAC, ASA)
• Collaborate with creative, ASO, and analytics teams to align testing roadmaps and share insights across channels
• Monitor competitor ASO strategies, store trends, and algorithm updates (Google Play, App Store) to spot new opportunities
• Track and report on channel performance using CPA, ROMI, IPM, conversion rate, and other relevant metrics

Experience you’ll need to bring:

• Proven experience 2+ years in mobile user acquisition, with hands-on work in Google UAC and/or Apple Search Ads
• Practical experience with ASO — keyword optimization, A/B testing store listings, and working with tools like AppTweak, ASOMobile, or Sensor Tower
• Experience testing or launching campaigns on Telegram Ads, X Ads, or similar emerging/alternative channels is a strong plus
• Solid understanding of mobile marketing metrics (CPA, CPI, ROMI, retention/LTV basics)
• Experience with MMP/tracking tools (AppsFlyer, Adjust, or similar) and analyzing cohort data
• Comfortable working with limited historical data and building test plans from scratch
• Experience in iGaming or another regulated/high-competition vertical is a must

It's a perfect match if you have those personal features:

• Analytical mindset with strong attention to detail
• Curiosity and a proactive approach to testing new ideas and channels
• Result-oriented with focus on measurable outcomes
• Ability to balance creativity with data-driven decision-making
• Strong ownership and accountability for campaign performance
• Adaptability in a fast-changing environment (platforms, trends, algorithms)
• Good communication skills and ability to work cross-functionally

Our clients offer competitive benefits to support your professional and personal growth, including:

• Health & Wellness Focus
• Global Medical Coverage
• Growth Opportunities
• Benefits Programs (compensation for the gym/stomatology/psychological service Performance-Driven Rewards
• Dynamic Work Environment.