Public Sector Field Marketing Lead - Remote

Tines; United States; A distancia; USD 160.000 - 185.000; Jornada completa

Descripción de la vacante

Tines is seeking a Senior Marketing Manager to accelerate growth in US Public Sector, with primary emphasis on Federal Government and SLED. You will own the marketing strategy, programs, and budget decisions, partnering with sales leadership to drive pipeline and ROI across Government and higher education segments.

You will build integrated campaigns—field marketing, ABM, digital, and partner activations—while leading cross-functional teams to expand market presence and credibility in a complex,

Formación

• Minimum 8 years in marketing with Public Sector focus.
• Proven track record delivering ROI in Public Sector campaigns (Federal/SLED).
• Experience owning marketing budgets and investment trade-offs.
• Experience working with Public Sector channel partners and contracts.
• Strong cross-functional leadership and stakeholder alignment.

Responsabilidades

• Own the Public Sector marketing strategy and plan (Federal focus; SLED & Higher Education).
• Build and lead integrated marketing programs to generate pipeline and engage priority accounts.
• Develop a high-impact field marketing motion with events and regional experiences.
• Activate and lead Public Sector partner ecosystem with MDF and joint campaigns.
• Shape messaging across security, IT, and AI automation to build presence and credibility.
• Own performance, budgets, and ROI; continuously optimize programs.

Conocimientos

Public Sector marketing

Budget management

Cross-functional leadership

Executive communication

Strategic marketing planning

Partner ecosystem development

Sales cycle navigation

MarTech

OKR governance

Herramientas

HubSpot

Asana

Descripción del empleo

Tines is seeking a Senior Marketing Manager to accelerate growth in US Public Sector, with primary emphasis on Federal Government and SLED. You will own the marketing strategy, programs, and budget decisions, partnering with sales leadership to drive pipeline and ROI across Government and higher education segments.

You will build integrated campaigns—field marketing, ABM, digital, and partner activations—while leading cross-functional teams to expand market presence and credibility in a complex,