Public Sector Field Marketing Lead — Build & Scale

Anthropic Limited; Washington (District of Columbia); Hybrid; USD 320,000 - 400,000; Full time

Benefits offered by this job

Competitive compensation and benefits

Equity donation matching

Flexible working hours

Generous vacation and parental leave

Job summary

Anthropic is seeking a Field Marketing Lead for the Public Sector in the US. You will own the field marketing strategy and end-to-end execution, partnering with Public Sector Sales teams to drive pipeline and demand generation.

The role is building from scratch in a high-growth environment; you will design the event calendar, develop integrated programs, form partnerships, and create scalable playbooks across regions and segments. Office presence in SF or DC is expected.

Qualifications

• Direct Public Sector-segment experience — you have built and run programs targeting the Public Sector as your primary audience
• End-to-end ownership of field marketing events and programs, hands on in both strategy and execution — this is a 0-1 building role with very little foundation in place
• Repeat success across multiple companies — we are looking for a pattern of impact, scaling field or demand generation programs in different environments
• 0-to-1 builder DNA — you've built a field marketing motion from scratch (or rebuilt one) and you also have scaled-company tenure that grounds you operationally
• Tight sales alignment — you've worked shoulder-to-shoulder with AEs and BDRs on account targeting, pre-event outreach, and post-event follow-up
• Operational rigor — you can stand up vendor management, registration, follow-up workflows, and ROI dashboards without being asked
• Technical credibility — you can review technical event content, brief technical speakers, and hold your own with founder/CTO audiences

Responsibilities

• Develop and activate the US Public Sector field marketing strategy end-to-end — planning, calendar, execution, and measurement
• Design and run public-sector-appropriate event formats — agency roundtables, mission-focused briefings, tech demo days, industry days, and executive breakfasts — that comply with government ethics and gift rules while building trusted relationships with program and procurement stakeholders
• Plan the field calendar around the government fiscal year — building demand programs that peak ahead of federal year-end (September 30) and state budget cycles, and capitalize on use-it-or-lose-it spending windows
• Own presence at anchor public sector events — from sponsorship strategy to speaker placement and on-site execution
• Build co-marketing programs with the public sector channel ecosystem — distributors, resellers, systems integrators, and contract-vehicle holders — including joint events, teaming-oriented content, and partner-sourced pipeline
• Partner closely with Public Sector Sales and BDRs on pre-event targeting, during-event engagement, and post-event follow-up to convert attention into pipeline
• Build operational playbooks (Demo Day activation kit, hackathon kit) that the Field Marketing team can scale across regions and segments
• Establish baseline metrics, dashboards, and ROI reporting for all Public Sector field programs
• Be the face of Anthropic in the Public Sector ecosystem — credible with strategic partners and agencies

Skills

Public Sector experience

Field marketing

Sales alignment with AEs/BDRs

Operational rigor

Technical credibility

Builder mindset

Education

Bachelor's degree

Field relevant study

Job description

Anthropic is seeking a Field Marketing Lead for the Public Sector in the US. You will own the field marketing strategy and end-to-end execution, partnering with Public Sector Sales teams to drive pipeline and demand generation.

The role is building from scratch in a high-growth environment; you will design the event calendar, develop integrated programs, form partnerships, and create scalable playbooks across regions and segments. Office presence in SF or DC is expected.