Public Affairs Social Media Manager

State of North Carolina - Agriculture & Consumer Services; North Carolina; On-site; USD 50,000 - 88,000; Full time

Job summary

The State of North Carolina – Agriculture & Consumer Services is seeking an Information & Communications Specialist II to manage digital communications and social media content across platforms to educate and engage the public about departmental initiatives.

The role requires a Bachelor's degree in communications or related field and two years of related experience; proficiency in Adobe Creative Suite or Canva and strong writing skills are essential.

Qualifications

• Bachelor’s degree in communications, public relations, public affairs, media journalism, English, or related field.
• Two years of experience in communications, public relations, or publicity work or an equivalent combination.
• Experience with social media analytics and audience engagement preferred.

Responsibilities

• Manage and develop digital communications and social media content for the NC Department of Agriculture and Consumer Services.
• Oversee content creation, planning, and posting across multiple social platforms.
• Create graphics, videos, and other visual content; monitor engagement; assist with events and public inquiries including the State Fair.

Skills

Social media management

Strategy development for social media

Adobe Creative Suite

Canva

AP style writing

English composition

Excel database management

Education

Bachelor’s degree in communications, public relations, public affairs, media journalism, English, or related field

Tools

Adobe Creative Suite

Canva

Excel

Job description

The State of North Carolina – Agriculture & Consumer Services is seeking an Information & Communications Specialist II to manage digital communications and social media content across platforms to educate and engage the public about departmental initiatives.

The role requires a Bachelor's degree in communications or related field and two years of related experience; proficiency in Adobe Creative Suite or Canva and strong writing skills are essential.