Public Social Media Strategist

Agriculture & Consumer Services; United States; On-site; USD 50,000 - 88,000; Full time

Benefits offered by this job

Comprehensive benefits

Job summary

Agriculture & Consumer Services Agency in North Carolina seeks an Information & Communications Specialist II to manage digital communications and social media for the department. You will plan, create, and post content across platforms, develop graphics and videos, monitor engagement, and support events including the State Fair and public inquiries.

A bachelor’s degree in communications or a related field and two years of experience are required; equivalent combinations may apply.

Qualifications

• Experience managing professional social media accounts (Facebook, Instagram, X, YouTube, TikTok) and developing strategies for optimizing reach.
• Ability to use Adobe Creative Suite and Canva to create and edit digital content.
• Strong organizational skills and ability to manage multiple projects and Excel databases.
• Excellent writing with English usage and AP style; ability to edit and analyze information.
• Experience writing about agriculture, food or public events (news releases, columns, speeches, blogs).

Responsibilities

• Manage and develop digital communications and social media content for the department.
• Oversee content creation, planning, and posting across multiple social media platforms.
• Create graphics, videos, and other visual content; monitor audience engagement.
• Assist with communications, special events, and public inquiries, including the State Fair and other programs.

Skills

Social media management

Strategic social media planning

AP style writing

Content planning and editing

Education

Bachelor’s degree in communications or related field

2 years of related communications experience

Tools

Adobe Creative Suite

Canva

Job description

Agriculture & Consumer Services Agency in North Carolina seeks an Information & Communications Specialist II to manage digital communications and social media for the department. You will plan, create, and post content across platforms, develop graphics and videos, monitor engagement, and support events including the State Fair and public inquiries.

A bachelor’s degree in communications or a related field and two years of experience are required; equivalent combinations may apply.