Project Manager (Digital Merchandising)

Ektello; Plano (TX); Presencial; USD 98 000 - 102 000; Tempo integral

Resumo da oferta

Ektello in Plano, TX is seeking a Project Manager (Digital Merchandising) to own day-to-day digital merchandising strategy and execution across key product categories, ensuring products, offers and experiences maximize engagement and sales.

You will develop and manage product placement, merchandising, featured products, and promotional experiences across homepage, category pages, and checkout paths. Requires 4+ years in ecommerce digital product operations and proven stakeholder collaboration.

Qualificações

• Bachelor’s degree in Marketing, Business, operations or related field.
• 5+ years’ experience in ecommerce digital product operations or digital experience management.
• Experience partnering with product, engineering, UX, analytics and marketing teams.

Responsabilidades

• Digital Merchandising & Site Experience: Own day-to-day digital merchandising strategy and execution across key product categories, ensuring products, offers, and experiences are positioned to maximize customer engagement and sales.
• Develop and manage product placement, merchandising, featured products, promotional experiences across homepage, category, product finder page and buy pages.
• Partner with Category Management, Marketing, and Product Ops to align merchandising priorities with commercial objectives and category strategies.
• Promotional & Offer Management: Lead execution of promotional updates, ensuring offers, pricing, messaging and placements are reflected across digital channels.
• Campaign & Key Drive Execution: Lead digital merchandising execution for key campaigns; coordinate content, pitches, and placements for cohesive CEJ.
• Customer Segmentation & Personalized Merchandising: Leverage insights to develop micro-segmented strategies and optimize engagement and conversion.

Conhecimentos

Digital Merchandising

Stakeholder Management

Formação académica

Bachelor’s degree or better in Marketing, Business, operations or related field

Descrição da oferta de emprego

Title: Project Manager (Digital Merchandising)

Client: Global leader in Technology/ Electronics

Duration: 6 months with HIGH chance for extension or become permanent

Work Location: Plano, TX

Schedule: M-F (Fully Onsite)

Pay rate: $71-74.15/hr w2 + Benefits

Top required skills/experience: Digital Merchandising Stakeholder Management 4+ years of relevant professional experience

Responsibilities:

• Digital Merchandising & Site Experience Own day-to-day digital merchandising strategy and execution across key product categories, ensuring products, offers, and experiences are positioned to maximize customer engagement and sales.
• Develop and manage product placement, merchandising, featured products, promotional experiences across homepage, category, product finder page and buy pages.
• Partner closely with Category Management, Marketing, and Product Ops to align merchandising priorities with commercial objectives and category strategies.
• Promotional & Offer Management: Lead the execution of promotional updates, ensuring offers, pricing, promotional messaging, eligibility, and merchandising placements are accurately reflected across digital channels (s.com, shop app, employee store). Work closely with Category Management, Price Ops, and QA teams to ensure promotions are configured correctly and launched on time across relevant customer experiences. Manage promotional changes throughout the campaign lifecycle, including launch, updates, extensions, and end-of-promotion activities. Proactively identify and resolve offer, pricing, or merchandising issues that may impact conversion, customer experience, or promotional performance.
• Campaign & Key Drive Execution Lead digital merchandising execution for key campaign and commercial periods, translating business priorities and campaign strategies into compelling online experiences. Develop and execute merchandising plans for key sales moments, seasonal campaigns, product launches, and other business-critical periods. Coordinate campaign content, product selection, promotional messaging, sales pitches, and site placements to ensure a cohesive CEJ. Monitor campaign execution and performance in real time, making timely merchandising adjustments to maximize business impact.
• Customer Segmentation & Personalized Merchandising Leverage customer, product, and behavioral insights to develop micro-segmented merchandising strategies tailored to different customer needs and purchase journeys. Partner with Analytics, PZN, Category Management teams to identify target audiences and translate customer insights into relevant product and promotional activities. Develop differentiated sales pitches, product messaging, and merchandising experiences based on customer segments, shopping behaviors, and commercial objectives. Continuously evaluate segment performance and refine merchandising strategies to improve engagement, conversion, and customer value.
• Performance Analytics & Commercial Optimization Analyze product, promotional, merchandising, and campaign performance to identify trends, opportunities, and areas for optimization. Monitor key metrics including traffic, conversion, revenue, offer performance, product sell-through, and campaign effectiveness to evaluate merchandising impact. Translate performance data into actionable recommendations and proactively adjust product placement, promotional messaging, offers, and site experiences. Partner with cross-functional stakeholders to test and implement optimization opportunities, using data and customer insights to continuously improve merchandising performance.

Qualifications:

• Bachelor’s degree or better in Marketing, Business, operations or related field
• 5+ years’ experience in ecommerce digital product operations or digital experience management
• Experience partnering with product, engineering, UX, analytics and marketing teams
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy and digital merchandising platforms
• Proven ability to manage multiple complex initiatives in a fast-paced environment
• Excellent project management, communication and stakeholder management skills.
• Strong analytical and problem-solving capabilities with experience using data to drive decisions
• Fluent in Microsoft Word, Excel, and PowerPoint
• Fluent in JIRA, Confluence, or equivalent project management systems
• Must be organized and highly detail oriented
• Ability to use and adopt AI tooling #LI-MK1