Programming and Marketing Librarian- Berkeley Heights Public Library

LibraryLinkNJ Technology Advisory Group; Town of Union (NY); On-site; USD 66,000 - 69,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Enrollment in PERS retirement system

Job summary

LibraryLinkNJ Technology Advisory Group seeks a Programming and Marketing Librarian for a full-time position at the Berkeley Heights Public Library. This role involves developing engaging programs for adults and promoting library services through effective marketing strategies. The ideal candidate will have a Master’s Degree in Library Science, a valid NJ Professional Librarian Certificate, and experience in programming and community engagement. The position offers a salary starting at $66,000 with benefits such as medical and retirement plans.

Qualifications

• Master’s Degree in Library Science from an ALA-accredited program.
• Valid NJ Professional Librarian Certificate or ability to obtain within one year.
• Professional library experience with programming and community engagement roles.
• Experience using social media and marketing tools.
• Proficiency with office and library technologies.

Responsibilities

• Plan and present engaging adult programs and community events.
• Develop and distribute the library’s programming calendar and newsletter.
• Maintain the library’s online event calendar and manage social media communications.
• Provide reference services and assist patrons with various library needs.

Skills

Program development

Marketing and communications

Community engagement

Social media management

Organizational skills

Education

Master’s Degree in Library Science (MLS/MLIS)

Valid NJ Professional Librarian Certificate

Tools

Canva

LibraryAware

Google Workspace

Microsoft Office

WordPress

Job description

Programming and Marketing Librarian – Berkeley Heights Public Library

Position Title: Programming and Marketing Librarian
Reports to: Adult Department Head
Classification: Full Time / Exempt

The Berkeley Heights Public Library is seeking a creative, organized, and community-focused professional to serve as its Programming and Marketing Librarian. This newly created role is responsible for developing engaging adult programs and promoting library services through effective marketing, communications, and outreach.

Key Responsibilities

Programming & Community Engagement

• Plan, develop, and present engaging adult programs, including educational workshops, crafts, discussion groups, and community events such as Tinker Tuesday and Coffee & Conversation.
• Evaluate program effectiveness annually and recommend improvements in collaboration with the Head of Adult Services.
• Build and maintain relationships with local organizations, community groups, and statewide partners to expand programming opportunities.
• Represent the library at community meetings and events, including the Senior Affairs Committee.
• Track program attendance, participation, and related statistics to support reporting and evaluation.

Marketing, Communications & Social Media

• Develop and distribute the library’s monthly programming calendar to staff, community organizations, and the public.
• Create and manage the library’s monthly newsletter highlighting upcoming programs and services.
• Maintain and update the library’s online event calendar.
• Design promotional materials, including flyers, digital graphics, and event announcements using tools such as Canva and LibraryAware.
• Plan, implement, and evaluate social media communications across platforms such as Facebook and Instagram to promote library services and programs.
• Collaborate with the Head of Adult Services on website updates and marketing initiatives.
• Prepare program updates, statistics, and reports for Board meetings and annual reporting.

Reference & Public Service

• Provide reference and reader’s advisory services at the Adult Reference Desk.
• Assist patrons with locating materials, using library technology, registering for programs, booking meeting rooms, and accessing digital resources.
• Support general customer service needs within the library and contribute to a welcoming and inclusive public service environment.

Essential Qualifications

• Master’s Degree in Library Science (MLS/MLIS) from an ALA-accredited program.
• Valid NJ Professional Librarian Certificate, or ability to obtain within one year of hire.
• Professional library experience that includes programming, public service, or community engagement responsibilities.
• Prior demonstrated experience using social media and marketing tools such as Canva, LibraryAware, Meta for Business, etc.
• Basic demonstrated experience with WordPress.
• Proficiency with common office and library technologies, including Google Workspace, Microsoft Office, Canva, and Integrated Library Systems (such as Koha), and the ability to learn new software systems.
• Strong organizational and communication skills with the ability to manage multiple projects and deadlines.
• Ability to work a flexible schedule, including evenings and weekends.

Desired Characteristics

• Prior experience working in the public library.
• Experience managing digital marketing, social media, or community communications.
• Ability to build partnerships with local organizations and community groups.

Hours and Compensation

This position is a 35‑hour workweek and includes a regular schedule of one evening per week and one Saturday per month. Additional evening and weekend hours may be required based on operational needs, including special events and programs.

This position offers a salary of $66,000, with flexibility up to $69,000 based on experience and overall qualifications. The Library offers a comprehensive benefits package to eligible employees, including medical, dental, and vision insurance, as well as enrollment in the PERS retirement system.

Equal Employment Opportunity Statement

We are an equal opportunity employer and do not discriminate on the basis of any legally protected status under applicable federal law or the New Jersey Law Against Discrimination.