Programmatic Strategy Director

Assembly Global; New York (NY); On-site; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, dental & vision

PTO

401k

Parental leave

Pre-tax commuter benefits

Job summary

Assembly is seeking an Associate Director, Programmatic/DMP in New York to lead planning, buying and analytics for programmatic campaigns. You will mentor analysts, partner with Tech and Data teams, and help drive client outcomes with data-driven optimization.

The ideal candidate will have 4+ years in programmatic roles, deep familiarity with DV360, The Trade Desk, and Tableau, and strong communication skills. Competitive compensation with strong benefits is offered.

Qualifications

• Firm understanding of ad tech ecosystem and core industry topics like brand safety, cost transparency and data privacy.
• 4+ years of strategic planning/campaign management experience at a programmatic buying entity, DSP or SSP required.
• 3+ years with increasing responsibility within an agency or media company.
• 2+ years of people managing experience.
• Proven track record of excellent project management across multiple teams and stakeholders.
• Experience in Display, Video, and Mobile programmatic media buying.
• Experience with advanced digital ad serving technology.

Responsibilities

• Serve as an expert on programmatic planning and buying, including audience design, DSP implementation and optimization.
• Guide the programmatic team by reviewing buying practices, optimization techniques and DMP usage.
• Educate clients and partners on programmatic nuances and benefits.
• Collaborate with Tech, Data, and Inventory teams to stay current with trends and features.
• Lead knowledge-share sessions and develop case studies to showcase results.
• Prepare programmatic forecasts for senior management and drive revenue.

Skills

Analytical thinking

Excellent communication

Team collaboration

Tools

DV360

The Trade Desk

Yahoo platforms

DART

Freewheel

Excel

PowerPoint

Tableau

Job description

Assembly is seeking an Associate Director, Programmatic/DMP in New York to lead planning, buying and analytics for programmatic campaigns. You will mentor analysts, partner with Tech and Data teams, and help drive client outcomes with data-driven optimization.

The ideal candidate will have 4+ years in programmatic roles, deep familiarity with DV360, The Trade Desk, and Tableau, and strong communication skills. Competitive compensation with strong benefits is offered.