Programmatic SSP Lead - Ads.txt & SPO Expert

Newsweek; United States; Remote; USD 90,000 - 150,000; Full time

Benefits offered by this job

Newsweek logo swag or similar

Job summary

Newsweek is seeking an experienced SSP Manager to join our programmatic advertising team. You will oversee relationships with SSPs, publishers, and partners, drive ads.txt/app-ads.txt implementation, and optimize supply paths to maximize revenue across Newsweek's digital inventory.

The role requires 3+ years in programmatic advertising, strong analytical skills with large datasets, familiarity with OpenRTB, SPO, and tools like GAM, Prebid, Beezwax.

Qualifications

• 3+ years of experience in programmatic advertising, preferably within an SSP, exchange, or publisher environment.
• Strong knowledge of Ads.txt & App-ads.txt, Sellers.json, Schain, OpenRTB, SPO.
• Experience with SSPs, DSPs, publishers, and programmatic exchanges.
• Strong analytical skills and ability to interpret large datasets and identify optimization opportunities.
• Excellent communication and relationship management skills.

Responsibilities

• Manage and grow relationships with SSPs, publishers, and strategic supply partners.
• Drive implementation and adoption of ads.txt and app-ads.txt across publisher inventory.
• Validate and troubleshoot ads.txt, app-ads.txt, sellers.json, and schain implementations.
• Monitor and improve ads.txt compliance rates, supply quality, and inventory transparency.
• Analyze programmatic performance metrics including bid requests, win rates, fill rates, CPMs, render rates, and revenue.
• Collaborate with Demand, Ad Operations, and tech teams to resolve technical issues and optimize integrations.
• Identify opportunities to improve supply path efficiency and monetization.
• Support onboarding of new publishers and SSP integrations.
• Prepare performance reports and provide optimization recommendations.
• Stay current with IAB standards and evolving programmatic best practices.

Skills

Programmatic advertising

Ads.txt

App-ads.txt

Sellers.json

SupplyChain (schain)

OpenRTB

SPO

Excel/Sheets

Communication

Relationship management

Tools

GAM

Prebid

Beezwax

Header bidding

Job description

Newsweek is seeking an experienced SSP Manager to join our programmatic advertising team. You will oversee relationships with SSPs, publishers, and partners, drive ads.txt/app-ads.txt implementation, and optimize supply paths to maximize revenue across Newsweek's digital inventory.

The role requires 3+ years in programmatic advertising, strong analytical skills with large datasets, familiarity with OpenRTB, SPO, and tools like GAM, Prebid, Beezwax.