Programmatic Growth Manager

Wpp

New York (NY)

Hybrid

USD 60,000 - 140,000

Full time

3 days ago
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Job summary

Mindshare, a leading WPP Media brand in the United States, is seeking a Manager of Programmatic to design and execute programmatic media plans. You will own client strategy and oversee day-to-day execution while mentoring junior staff.

You will collaborate across planning, investment, operations and analytics teams, optimize campaigns for performance, and present results to senior stakeholders. This role supports a hybrid in-office schedule in New York with competitive compensation.

Qualifications

  • Bachelor’s degree in a related field or equivalent work experience.
  • 3+ years of experience in Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning.
  • Strong knowledge of programmatic platforms and data-driven optimization.
  • Advanced Microsoft Excel and data visualization skills.
  • Excellent verbal and written communication, with senior stakeholder presentation experience.

Responsibilities

  • Create and execute programmatic media plans using leading platforms.
  • Own clients’ programmatic strategy and oversee implementation and day-to-day execution.
  • Oversee training and workload of junior team members.
  • Collaborate with planning, investment, operations and analytics teams to optimize campaigns.
  • Develop and deliver regular performance reports to stakeholders.

Skills

Programmatic strategy
DV360
The Trade Desk
Digital analytics
Campaign optimization
Stakeholder management

Education

Bachelor's degree in Business/Analytics/Marketing/Communications/Advertising

Tools

DV360
The Trade Desk
Excel

Job description

Mindshare, a leading WPP Media brand in the United States, is seeking a Manager of Programmatic to design and execute programmatic media plans. You will own client strategy and oversee day-to-day execution while mentoring junior staff.

You will collaborate across planning, investment, operations and analytics teams, optimize campaigns for performance, and present results to senior stakeholders. This role supports a hybrid in-office schedule in New York with competitive compensation.

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