Programmatic Campaign Lead

Starcom Worldwide, Inc.; Chicago (IL); On-site; USD 75,000 - 108,000; Full time

Benefits offered by this job

Paid Family Care

Adoption & Fertility support

Pet adoption support

Wellness reimbursements

Tuition Assistance

Flexible Time Off

Matching Gifts

Work Your World program

Employee Resource Groups

Job summary

Starcom Worldwide, Inc. in Chicago, IL is seeking a Manager, Programmatic to lead strategic planning and hands-on execution for programmatic campaigns across display, video, CTV/OTT, and more.

You will optimize performance, mentor Analysts, and serve as a trusted advisor to clients. The role combines strategic thinking with day-to-day operations, requiring strong analytics, proven DSP experience, and a collaborative approach with analytics, media, and tech partners.

Qualifications

• 3+ years’ experience in programmatic media.
• Ability to design and execute strategic media plans aligned with KPIs.
• Proficient in analyzing data and extracting actionable insights.

Responsibilities

• Own programmatic planning, execution, and optimization across major DSPs.
• Communicate digital strategies to clients and internal teams.
• Maintain client relationships with proactive performance insights.
• Collaborate with analytics to implement measurement plans.
• Manage QA, troubleshoot issues, and ensure correct implementations.
• Oversee creative assets, insertion orders, and campaign documentation.
• Prepare client presentations showing performance and insights.

Skills

Programmatic media

KPI-driven planning

Analytics

Client communication

QA & troubleshooting

Excel

Project management

Team mentoring

Strategic thinking

Education

Bachelor's degree or higher

Tools

The Trade Desk

DV360

Yahoo DSP

Amazon DSP

Adobe Analytics

Job description

Starcom Worldwide, Inc. in Chicago, IL is seeking a Manager, Programmatic to lead strategic planning and hands-on execution for programmatic campaigns across display, video, CTV/OTT, and more.

You will optimize performance, mentor Analysts, and serve as a trusted advisor to clients. The role combines strategic thinking with day-to-day operations, requiring strong analytics, proven DSP experience, and a collaborative approach with analytics, media, and tech partners.