Programmatic Campaign Architect

Jobtailor; Arizona; On-site; USD 70,000 - 110,000; Full time

Job summary

Jobtailor in the United States (Arizona) seeks a programmatic campaigns specialist with 3–5 years of agency/trading desk experience. You will own setup, trafficking, and optimization across DSPs like Amazon DSP, Basis, and others, and manage audience segments and private deals.

The role requires strong data analysis, experience with Google Tag Manager, and the ability to report results with clear narratives to clients.

Qualifications

• 3–5 years of agency or trading desk experience with hands-on programmatic buying.
• Advanced proficiency in one or more major DSPs.
• Experience with tag management and tracking, including Google Tag Manager.
• Experience across multiple programmatic channels.
• Bachelor's degree in marketing, advertising, communications, or related field.

Responsibilities

• Own end-to-end setup, trafficking, and execution of programmatic campaigns.
• Configure campaign parameters: bidding strategy, pacing, geo-targeting, audience segments.
• Curate PMP deals and negotiate with SSPs/publishers for premium supply.
• Build audience segments and lookalike/retargeting pools in DSPs.
• Monitor performance and apply optimizations to hit KPIs.
• Develop dashboards and post-campaign reports for clients.

Skills

Programmatic buying

DSP proficiency

Audience segmentation

Tag management

Campaign optimization

Analytics

Education

Bachelor's degree

Tools

Google Tag Manager

DSP-native pixels

Job description

Jobtailor in the United States (Arizona) seeks a programmatic campaigns specialist with 3–5 years of agency/trading desk experience. You will own setup, trafficking, and optimization across DSPs like Amazon DSP, Basis, and others, and manage audience segments and private deals.

The role requires strong data analysis, experience with Google Tag Manager, and the ability to report results with clear narratives to clients.