Programmatic Ad Ops Manager

PatientPoint, Inc.; New York (NY); Hybrid; USD 60,000 - 110,000; Full time

Benefits offered by this job

Hybrid work option

401K plan

Wellness resources

Job summary

PatientPoint, Inc. is seeking a Programmatic Operations Manager in New York to lead programmatic deal operations, optimize campaigns, and drive performance across AdTech platforms. The role collaborates with internal teams and external partners to maximize revenue.

The ideal candidate has 3+ years of AdOps experience, strong analytical skills, and hands-on experience with major ad servers, SSPs, and DSPs. Hybrid or remote work options are available.

Qualifications

• 3+ years of AdOps experience including direct campaign management.
• Strong understanding of digital advertising, targeting, and AdTech platforms/technologies.
• Experience working at a large-scale, premium publisher.

Responsibilities

• Oversee programmatic deal operations from set-up to optimization and reporting.
• Monitor campaigns across programmatic platforms to ensure delivery and KPI performance; resolve deal health issues.
• Analyze campaign performance using dashboards and reporting frameworks to provide actionable insights.
• Build and maintain relationships with AdTech platforms, SSPs, and key stakeholders.

Skills

AdOps experience

Campaign management

Digital advertising

AdTech platforms

Data analysis

Tools

Major ad servers

Job description

Location

New York (Hybrid) or Remote

Travel Requirements

2-3 Times a Year

Job Summary

PatientPoint's Programmatic Operations Manager is a crucial role focused on managing and optimizing programmatic advertising initiatives. This role involves working with internal teams and external partners to ensure the successful execution of programmatic campaigns to maximize revenue. The ideal candidate will possess strong analytical skills, platform expertise, and a proactive approach to performance management and troubleshooting

What You'll Do

• Manage Programmatic Deal Operations: Oversee the entire programmatic deal workflow, from set-up, execution, reporting, and optimizations. Responsible for identifying process improvements to enhance effectiveness of programmatic operations.
• Campaign Management: Responsible for monitoring campaigns across various programmatic platforms to ensure accurate campaign delivery and performance against KPIs. Identify, investigate, and resolve issues related to deal health.
• Data Analysis & Reporting: Regularly review and analyze campaign performance data within dashboards and reporting frameworks to deliver actionable insights to internal and external stakeholders.
• Partner Management: Build and maintain relationships with AdTech Platforms, notably SSPs and key stakeholders and disseminating internal communications to staff and volunteers.

What We Need

• 3+ years of AdOps experience, including direct campaign management.
• Strong understanding of digital advertising, targeting, and AdTech platforms and technologies.
• Experience working at a large-scale, premium publisher.
• Strong analytical skills for campaign optimization and performance analysis, with the ability to analyze data sets and effectively communicate findings.
• Proficiency with major ad servers.

Desired Qualifications

• Programmatic advertising experience, including PMP deal management.
• Hands-on experience setting up and managing deals directly within SSPs and DSPs.
• Experience with digital out-of-home (DOOH) advertising.

What You'll Need to Succeed

• Exceptional organizational and communication skills.
• Proactive and resourceful, with a strong sense of initiative.
• Collaborative with a positive attitude.
• Ability to adapt to changing priorities and manage multiple tasks simultaneously.

Compensation

Base Salary Band: $60,000 - $110,000

Compensation: At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary. The base salary range listed is just one component of PatientPoint's total compensation package for employees. For additional details on our total benefits package, please review the section "About PatientPoint" at the end of this job description.

About PatientPoint

PatientPoint® is the Point of Change company, transforming the healthcare experience through the strategic delivery ofbehavior-changing content at critical moments of care. As the nation's largest and most impactful digital network in 30,000 physician offices, we connect patients, providers and healthbrands with relevant information that is proven to drivehealthier decisions and better outcomes. Learn more at patientpoint.com.

Latest News & Innovations

1. Why is PatientPoint a Best Place to Work! Read More
2. Teammate Honored as "Top Woman in Tech". Read More
3. Recognized on Vault's Top Internship List. Read More

What We Offer

We know you bring your whole self to work every day, and we are committed to supporting our full-time teammates with a comprehensive range of modernized benefits and cultural perks. We offer competitive compensation, flexible time off to recharge, hybrid work options, mental and emotional wellness resources, 401K plan, and more. While these benefits are available to full-time team members, we strive to create a positive and supportive environment for all teammates.

PatientPoint recognizes that privacy is important to you. Please read the PatientPoint privacy policy, we want you to be familiar with how we may collect, use, and disclose your information.

Employer is EOE/M/F/D/V