Sr. Manager, Marketing (remote)

Stryker Corporation; Mahwah (NJ); Hybrid; USD 136,000 - 294,000; Full time

Job summary

The Stryker Corporation is seeking a Senior Marketing Manager for Strategic Customer Segments to drive commercial marketing strategy across the Mako SmartRobotics and Mako RPS portfolios. You will influence VACs, CEOs, CFOs, COOs, and other executives to articulate value and support capital purchasing decisions.

You will lead national campaigns, develop ROI tools, build executive reference networks, and partner with Sales, Health Economics and Education teams to align marketing with the capital

Qualifications

• Bachelor's degree is required.
• Minimum 10 years of work experience.
• Minimum 2 years of people management experience.
• MBA preferred.
• Minimum 7 years in the medical device industry.
• Experience engaging with C-suite and executive-level stakeholders preferred.
• United States of America.

Responsibilities

• Lead the development and execution of integrated national marketing campaigns aligned with the capital funnel strategy.
• Develop economic value tools and resources (ROI calculators, business case templates, health economic materials).
• Establish and cultivate executive reference sites to enable peer-to-peer engagement and advocacy.
• Partner cross-functionally with Sales, GAMA & Health Economics, Medical Education, Commercial Excellence, and downstream marketing teams.
• Develop strategies and programs influencing hospital investment decisions and capital sales strategy.
• Drive adoption and growth of Mako portfolio by aligning customer needs with messaging and priorities.
• Translate clinical, economic, and business insights into clear marketing strategies and content.

Skills

Marketing strategy

Executive engagement

Cross-functional collaboration

Healthcare marketing

Education

Bachelor's degree

MBA

Job description

Work Flexibility: Remote or Hybrid or Onsite

The Senior Marketing Manager, Strategic Customer Segments, is responsible for developing and executing the commercial marketing strategy to engage hospital executives and administrative decision-makers across the Mako SmartRobotics and Mako RPS portfolio across various sites of case. In this role, you will drive awareness, consideration, and capital purchasing decisions among value analysis committees (VACs), CEOs, CFOs, COOs, service line leaders, and other key stakeholders by articulating the clinical, operational, and financial value of Stryker's enabling technologies.

What you will do

• Lead the development and execution of integrated national marketing campaigns aligned with the capital funnel strategy, including digital engagement, advertising, executive-focused content, and high-impact customer experiences.
• Develop compelling economic value tools and resources, including ROI calculators, business case templates, and health economic materials that demonstrate the institutional value and impact of Mako technologies.
• Establish and cultivate a strong network of executive reference sites and administrative faculty to enable peer-to-peer engagement, support customer programs, and strengthen executive advocacy.
• Partner cross-functionally with Sales, GAMA & Health Economics, Medical Education, Commercial Excellence, and downstream marketing teams to ensure a coordinated and integrated go-to-market approach.
• Develop strategies and programs that influence hospital investment decisions, strengthen the business case for Mako technologies, and support the broader capital sales strategy.
• Drive initiatives that accelerate adoption and growth of the Mako portfolio by aligning customer needs, economic value messaging, executive engagement, and commercial priorities.
• Translate complex clinical, economic, and business insights into clear, compelling marketing strategies and customer-facing content that resonate with hospital executives and key decision-makers.

What you need

• Required: Bachelor's degree
• Minimum 10 years of work experience
• Minimum 2 years of people management experience
• Preferred: MBA
• Minimum 7 years in the medical device industry
• Demonstrated marketing experience within the healthcare/medical device industry
• Experience engaging with and selling to C-suite and executive-level stakeholders highly preferred
• United States of America

Pay Ranges:

• USN: $135,600 - $225,900 USD Annual
• US5: $142,400 - $237,200 USD Annual
• US10: $149,200 - $248,500 USD Annual
• US15: $155,900 - $259,800 USD Annual
• US20: $162,700 - $271,100 USD Annual
• US30: $176,300 - $293,700 USD Annual

View the U.S. work location and transparency guide to find the pay range for your location.

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability. Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Stryker is one of the world's leading medical technology companies and, together with its customers, is driven to make healthcare better.

We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes.

We are proud to be named one of the World's Best Workplaces!

For more information, visit: www.stryker.com

Work Flexibility Remote - Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location. Field-based - You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based. Onsite - Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category. Hybrid - You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.