Program Director / Brand Manager

WINK Digital Media; Fort Myers (FL); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

Health, Dental, Vision, HSA

Company-paid life insurance

PTO and holidays

401(k)

Job summary

Fort Myers Broadcasting Co. is seeking an experienced Program Director / Brand Manager to lead WINK 96.9, WAVV 101.1 and Sunny 106.3 WJPT. Shape the music, build strong promotions and keep each station distinctive.

You should be a tech forward thinker who understands AI, Zetta, and RCS, and can apply these tools to programming, content and operations while moving quickly on new ideas.

Qualifications

• Experience leading programming for multiple radio brands.
• Ability to build promotions and keep stations distinctive.
• Knowledge of AI, Zetta, and RCS technologies.
• Strong brand-building mindset.

Responsibilities

• Lead programming strategy for WINK 96.9, WAVV 101.1 and Sunny 106.3 WJPT.
• Develop and execute promotions and on-air experiences.
• Collaborate with operations and content teams to apply technology to programming and daily operations.

Skills

Radio programming

Brand management

Promotions

Tech leadership

Tools

Zetta

RCS

AI tools

Job description

Fort Myers Broadcasting Co.

THREE STATIONS. THREE DISTINCT BRANDS.

Fort Myers Broadcasting Company is looking for an experienced Program Director / Brand Manager to lead WINK 96.9, WAVV 101.1 and Sunny 106.3 WJPT.

We want an innovative programmer who can shape the music, build strong promotions and keep each station distinctive.

We also want a technology leader …someone who understands AI, Zetta, RCS and the evolving tools shaping modern radio, and can put them to work making programming, content and operations smarter and better.

You should think like a brand builder, move quickly on new ideas and know how to create experiences that get noticed on the air and in the community.

Great radio. Strong brands. Smart technology. Big ideas.

Physical Requirements

• Ability to sit or stand for extended periods and perform frequent computer and keyboard use
• Ability to walk, bend, stoop, reach, and work in confined spaces to install or service equipment
• Ability to lift and move equipment up to 50 pounds
• Sufficient manual dexterity and visual acuity to handle technical components and read screens or documentation
• Ability to travel between work areas or locations as needed

Benefits

• Health, Dental, Vision, and HSA (effective 1st of the month after 30 days; subject to plan terms)
• Company-paid life insurance and EAP; voluntary short-term disability
• PTO (accrual-based) and company-paid holidays
• 401(k)

Equal Employment Opportunity Statement

WINK News is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and applicants and do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected characteristic in accordance with applicable laws.

Southwest Florida is often praised as being one of the healthiest and happiest places in the world with miles of white-sand beaches and a dynamic community. Broadcast Center is an Equal Opportunity Employer and we are a drug-free and smoke-free environment.