Product Strategy Director

Good co India; United States; À distance; USD 150 000 - 230 000; Plein temps

Résumé du poste

Good co India is seeking a senior product leader to define and execute the product strategy and long-term vision aligned with business goals, customer needs, and market opportunities. You will lead market research, competitive analysis, and customer discovery to identify growth opportunities and shape portfolio roadmaps.

Collaborating with engineering, design, marketing, sales, and finance, you will develop business cases, pricing strategies, and investment proposals while establishing KPIs and

Qualifications

• Bachelor's or Master's degree in business, economics, CS, engineering, marketing, or related.
• MBA in Strategy, Marketing, Product Management, or General Management preferred.
• Typically 8–13 years of experience in product management or related roles.
• Strong understanding of market research, competitive intelligence, customer segmentation, product positioning, and product-market fit.

Responsabilités

• Define and execute the product strategy and long-term vision.
• Conduct market research, competitive analysis, industry assessments, and customer discovery.
• Develop product portfolio strategies, roadmaps, positioning, and differentiation plans.
• Identify target customer segments, evaluate market demand, and assess product-market fit.
• Collaborate with cross-functional teams to translate strategic objectives into actionable initiatives.
• Develop business cases, financial models, and investment proposals to evaluate opportunities and returns.
• Define pricing, packaging, monetization, and go-to-market strategies to drive adoption and revenue growth.
• Establish KPIs and OKRs to measure impact, adoption, and financial performance.

Connaissances

Strategic thinking

Market research

Cross-functional leadership

Executive communication

Financial modeling

Product strategy

Pricing strategy

Data-driven decisions

Agile product development

Go-to-market planning

Formation

Bachelor's/Master's in business, economics, CS, engineering, marketing

MBA preferred for portfolio ownership

Outils

BI dashboards

Data visualization tools

Customer research platforms

Analytics tools

Description du poste

Role & Responsibilities

• Define and execute the product strategy and long-term vision in alignment with organizational objectives, customer needs, and market opportunities.
• Conduct market research, competitive analysis, industry assessments, and customer discovery to identify growth opportunities and emerging trends.
• Develop product portfolio strategies, strategic roadmaps, positioning, and differentiation plans to strengthen market competitiveness.
• Identify target customer segments, evaluate market demand, and assess product-market fit to guide investment and prioritization decisions.
• Collaborate with product management, engineering, design, marketing, sales, finance, and business development teams to translate strategic objectives into actionable initiatives.
• Develop business cases, financial models, market sizing analyses, and investment proposals to evaluate product opportunities and expected returns.
• Define pricing, packaging, monetization, go-to-market, and product launch strategies to drive adoption, revenue growth, and profitability.
• Establish product performance metrics, KPIs, and OKRs to measure business impact, customer satisfaction, adoption, retention, and financial performance.
• Analyze product and market data to identify performance gaps, optimize strategic decisions, and recommend corrective actions.
• Lead strategic planning sessions and present product vision, market insights, business cases, and investment recommendations to executive leadership.
• Evaluate partnerships, acquisitions, new market opportunities, and emerging technologies to support business expansion and product innovation.
• Oversee product portfolio prioritization, resource allocation, and investment decisions based on business value, market potential, and strategic alignment.
• Drive cross-functional alignment and stakeholder engagement to ensure effective execution of product strategies and organizational priorities.
• Monitor industry developments, competitor activities, customer behavior, and technology trends to refine product strategy continuously.
• Mentor product managers and strategy teams, promote data-driven decision-making, and establish best practices for product strategy and portfolio management.

Preferred Candidate Profile

• Bachelor's or Master's degree in Business Administration, Economics, Computer Science, Engineering, Marketing, or a related discipline.
• MBA in Strategy, Marketing, Product Management, or General Management is preferred for roles involving significant business and portfolio ownership.
• Typically 8 to 13 years of experience in product management, product strategy, business strategy, management consulting, or related roles.
• Proven experience defining product vision, developing strategic roadmaps, identifying market opportunities, and driving measurable business outcomes.
• Strong understanding of market research, competitive intelligence, customer segmentation, product positioning, and product-market fit.
• Experience developing business cases, financial models, pricing strategies, revenue forecasts, and product investment recommendations.
• Strong analytical and quantitative skills, including market sizing, product performance analysis, experimentation, and KPI/OKR management.
• Experience working with cross-functional teams across product, engineering, design, sales, marketing, finance, and executive leadership.
• Demonstrated ability to translate complex market insights and business objectives into clear, actionable product strategies.
• Strong executive communication, presentation, negotiation, stakeholder management, and strategic decision-making skills.
• Experience with product analytics tools, customer research platforms, BI dashboards, and data visualization tools is desirable.
• Knowledge of Agile product development, design thinking, go-to-market planning, and product lifecycle management.
• Familiarity with AI-enabled products, digital platforms, SaaS business models, and emerging technology trends is an advantage.
• Demonstrated success in product launches, market expansion, customer acquisition, revenue growth, profitability improvement, or portfolio optimization.
• Ability to manage ambiguity, prioritize competing opportunities, influence senior stakeholders, and lead strategic initiatives across the organization.