Product Portfolio Leader: Strategy, Launch & Growth

PlayCore; Fort Payne (AL); On-site; USD 85,000 - 120,000; Full time

Job summary

PlayCore, Fort Payne, AL, is seeking a Product Manager to own market categories and manage multiple product lines from ideation to launch. You will drive lifecycle planning, collaborate with design, engineering, manufacturing, and sales, and analyze market trends to inform strategy and pricing.

Responsibilities include developing category strategies, leading cross-functional teams, and delivering products that meet customer needs while supporting company goals.

Qualifications

• Bachelor’s degree in business, engineering, marketing, or related field; MBA preferred.
• Proven product management experience in manufacturing or related industry.
• Knowledge of regulatory requirements and safety standards for playground equipment is a plus.

Responsibilities

• Develop and execute strategies aligning with market trends and company goals.
• Lead end-to-end product development from ideation to launch.
• Coordinate with design, engineering, manufacturing, and sales teams.
• Analyze market data, customer feedback, and competitive intelligence.
• Drive product lifecycle management including roadmaps and obsolescence strategies.

Skills

Analytical thinking

Communication

Strategic planning

Cross-functional

Project management

Market analysis

Decision making

Leadership

Business acumen

Problem solving

Teamwork

Education

Bachelor's degree in business, engineering, marketing, or related field

MBA or advanced degree preferred

Tools

Power BI

Tableau

Excel

Asana

Product management software

Job description

PlayCore, Fort Payne, AL, is seeking a Product Manager to own market categories and manage multiple product lines from ideation to launch. You will drive lifecycle planning, collaborate with design, engineering, manufacturing, and sales, and analyze market trends to inform strategy and pricing.

Responsibilities include developing category strategies, leading cross-functional teams, and delivering products that meet customer needs while supporting company goals.