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Adobe Inc. is seeking a Product Owner to manage the full lifecycle of personalized digital experiences across Adobe surfaces.
You will gather requirements, prioritize backlogs, author content, and run campaigns that reach millions of global customers. The role blends agile delivery with hands-on operational work and requires close collaboration with Product, Engineering, and Operations teams to ensure reliable delivery and continuous improvement.
The Product Owner manages the full lifecycle of personalized digital experiences across Adobe surfaces. This includes requirement gathering, backlog management, content authoring, campaign execution, quality validation, productionmonitoring,and support. The role combines agile delivery with hands-on operational work. It requires close collaboration with Product, Engineering, and Operations teams to reliably deliver and improve digital experiences for millions of global customers.
Partner with PMs and business collaborators to understand and capture requirements,identifyscope for relevant squads.
Define andvalidatepersonalization logic, audience segmentation, and campaign targeting for accuracy and consistency
Author components and experiences in a headless CMS across multiple Adobe surfaces and customer journeys
Build campaigns to deliver personalized content experiences to a global customer base
Support andoptimizecontrolled experiments and experimentation frameworks, ensuring test integrity and data accuracy
Monitor live campaigns via Splunk; build andmaintaindashboards and alerts for rapid issue detection and triage
Serve as a partner concern point for production incidents, owning triage, root cause analysis, and resolution coordination with engineering teams
Collaborate with internal and client teams to resolve complex incidents, document findings, and deliver preventive recommendations
Participate in on-call rotations within defined SLA windows
Maintain runbooks, incident playbooks, test cases, and operational documentation
Contribute to automation initiatives to improve testing efficiency and reduce toil
3+ years in JSON scripting, Product Support, QA, or a similar role within digital platforms
Experience with campaign orchestration or experimentation tools (Adobe Target, AJO, Optimizely)
Understanding of personalization, audience segmentation, and A/B testing
Incident