product marketing manager for pdfFiller

airSlate Inc.; United States; Hybride; USD 120 000 - 170 000; Plein temps

Avantages offerts par ce poste

Health coverage

Bonus & stock options

Learning resources

Flexible remote/hybrid options

Mental Health Days

Résumé du poste

airSlate is seeking a high-impact Product Marketing leader to own positioning, messaging, and go-to-market strategies for key segments and AI-enabled features. You will drive activation, conversion, and adoption through data-driven insights and cross-functional collaboration with Product, Sales, Growth, and Marketing.

You will lead market research, competitive analysis, and segmentation, translating insights into compelling narratives, battlecards, and customer stories to empower sales and

Qualifications

• 6+ years in product marketing, preferably in SaaS, B2B software, productivity tools, or document technology.
• Ownership of positioning, messaging, and go-to-market strategy.
• Strong grasp of SaaS customer journeys from acquisition through expansion.
• Strong customer research, market analysis, and competitive intelligence skills, commercial judgment, and comfort with data.
• Experience partnering with Product, Sales, Growth, and other cross-functional teams.
• Ability to work independently in a distributed, international organization.
• Excellent written and verbal English.

Responsabilités

• Own positioning, messaging, and value propositions across key segments and use cases, including turning AI-powered features into clear customer benefits.
• Lead go-to-market strategy for major launches and strategic initiatives, from early planning through adoption.
• Conduct customer research, win/loss analysis, competitive analysis, and segmentation, and turn insights into actionable recommendations.
• Partner with Growth and Lifecycle Marketing to improve activation, adoption, conversion, retention, and expansion, using data to measure impact.
• Build sales narratives, battlecards, customer stories, and enablement materials, and bring Sales feedback back to Product and Marketing.
• Represent the voice of the market in product discussions and help evaluate market opportunities and areas of investment.

Connaissances

Product marketing

Go-to-market strategy

Positioning & messaging

Customer research

Competitive intelligence

Data-driven decision making

Cross-functional collaboration

Description du poste

airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Its products serve hundreds of millions of users and more than one million customers worldwide, helping organizations digitize processes, improve efficiency, and transform how they work.

Задачи

• Own positioning, messaging, and value propositions across key segments and use cases, including turning AI-powered features into clear customer benefits
• Lead go-to-market strategy for major launches and strategic initiatives, from early planning through adoption
• Conduct customer research, win/loss analysis, competitive analysis, and segmentation, and turn insights into actionable recommendations
• Partner with Growth and Lifecycle Marketing to improve activation, adoption, conversion, retention, and expansion, using data to measure impact
• Build sales narratives, battlecards, customer stories, and enablement materials, and bring Sales feedback back to Product and Marketing
• Represent the voice of the market in product discussions and help evaluate market opportunities and areas of investment

Требования

• 6+ Years in product marketing, preferably in SaaS, B2B software, productivity tools, or document technology
• Proven ownership of positioning, messaging, and go-to-market strategy, including bringing new products or major capabilities to market
• Strong grasp of SaaS customer journeys from acquisition through expansion
• Strong customer research, market analysis, and competitive intelligence skills, commercial judgment, and comfort with data
• Experience partnering with Product, Sales, Growth, and other cross-functional teams
• Ability to work independently in a distributed, international organization
• Excellent written and verbal English

Условия

• Competitive compensation based on local market conditions and experience
• Performance-based bonus system and stock options
• Courses, conferences, and access to learning resources
• Health coverage, wellness programmes, and fitness options tailored to each country
• Quarterly company-wide Mental Health Days
• Flexible working environment with remote and hybrid options
• Work from offices in the United States, Poland, Romania, or Ukraine, or remotely from many countries
• Family-friendly benefits, including flexibility for parents, airSlate Junior Club, company-wide family days, and a pet-friendly approach
• Charitable initiatives through the airSlate Care programme, including humanitarian aid in Ukraine and other regions, matching employee donations, and supporting causes chosen by teams
• Accommodation is available upon request during the application process; applicants will not be penalized for requesting it
• Qualified applicants with arrest and conviction records will be considered where applicable by law