Product Marketing Manager: Creator Monetization & Ads

Roblox; San Mateo (CA); Hybrid; USD 217,130 - 263,710; Full time

Benefits offered by this job

Equity compensation

Benefits as described on the company page

Job summary

Roblox is seeking a Product Marketing Manager for our Ads and Brands product team. This role involves leading the strategy and go-to-market execution for advertising products that empower creators. The ideal candidate has over 6 years of product marketing experience within a global technology and advertising platform.

Responsibilities include developing content, conducting market analysis, and collaborating cross-functionally to optimize product marketing efforts. The position is based in San Mateo, CA, with a hybrid work model.

Qualifications

• 6+ years product marketing experience with a global technology and advertising platform.
• Experience in advertising, commerce, and creator monetization.
• Ability to present at all levels of the organization.

Responsibilities

• Lead the launch process and drive the go-to-market strategy for Ads and Brands Group products.
• Develop compelling content that educates and inspires creators to advertise.
• Track, analyze, and report on marketing campaigns and content performance.

Skills

Product marketing experience

Messaging and positioning

Omnichannel marketing strategies

Customer focus

Job description

Roblox is seeking a Product Marketing Manager for our Ads and Brands product team. This role involves leading the strategy and go-to-market execution for advertising products that empower creators. The ideal candidate has over 6 years of product marketing experience within a global technology and advertising platform.

Responsibilities include developing content, conducting market analysis, and collaborating cross-functionally to optimize product marketing efforts. The position is based in San Mateo, CA, with a hybrid work model.