Product Marketing Manager

S&P Global Mobility; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

S&P Global Mobility is seeking a results-driven Product Marketing professional to shape product positioning and drive go-to-market success across automotive-related segments.

Responsibilities span coordinating with product, marketing, and sales teams to launch features, support campaigns, and produce sales collateral while traveling as needed.

Qualifications

• 4+ years of B2B product marketing experience.
• Experience developing positioning and messaging strategies for technical products.
• Proven GTM launches for software or data analytics solutions.
• Strong understanding of enterprise buying cycles and executive audiences.
• Excellent written, verbal, and presentation skills.
• Experience creating sales enablement content.

Responsibilities

• Develop and refine product positioning and messaging for retailers, agencies, and OEMs.
• Build and execute GTM strategies for launches and feature enhancements.
• Collaborate with campaign and demand gen teams to support marketing programs.
• Lead cross-functional initiatives from concept to execution, ensuring timely assets and tools.
• Create compelling sales collateral including one-sheets and pitch decks.
• Travel as needed.

Skills

B2B product marketing

Go-to-market strategy

Cross-functional collaboration

Sales enablement content

Project management

Strategic thinking

Data-driven decisions

Storytelling

Leadership without authority

Analytical mindset

Tools

Confluence

Dragonboat

Airtable

Job description

What You'll Do

• Develop and refine product positioning and messaging that clearly communicates value to automotive retailers, agencies and OEMs, grounded in customer insights and market trends.

• Build and execute go-to-market (GTM) strategies for new product launches and feature enhancements, ensuring alignment across product, commercial, and marketing teams.

• Collaborate with campaign and demand generation teams to support marketing programs that drive awareness, engagement, and pipeline growth.

• Lead cross-functional initiatives and manage projects from concept to execution, ensuring timely delivery of launch assets, sales tools, and campaign support.

• Create compelling sales collateral including one-sheets, pitch decks, and communication plans to enable sales teams and support dealer conversations.

Travel as needed.

What You'll Bring

• 4+ years of B2B product marketing experience, preferably within enterprise software, SaaS, technology, analytics, data, or automotive industries.

• Proven experience developing positioning and messaging strategies and leading successful go-to-market launches for technical products or solutions.

• Strong understanding of enterprise buying cycles and marketing to executive, business, and technical audiences.

• Exceptional written, verbal, and presentation skills, with the ability to translate complex concepts into compelling customer value stories.

• Experience creating sales enablement content and supporting commercial teams throughout the sales cycle.

• Strong strategic thinking, organizational, and project management skills with the ability to manage multiple priorities simultaneously.

• Collaborative leadership style with demonstrated success influencing cross-functional stakeholders without direct authority.

• Analytical mindset with the ability to leverage customer, market, and performance data to drive decisions and optimize outcomes.

• Experience with automotive, mobility, data and analytics, or technology solutions is preferred.

• Familiarity with project management and product management tools such as Confluence, Dragonboat, and Airtable.