Product Marketing Manager

Tremendous; New York (NY); Remote; USD 125,000 - 155,000; Full time

Job summary

An established industry player is seeking a Product Marketing Manager to drive growth through strategic market insights and targeted campaigns. In this role, you will lead the go-to-market strategy for key customer segments, leveraging data-driven recommendations to refine messaging and outreach. Collaborate with cross-functional teams to support product launches and maintain competitive intelligence. This fully remote opportunity offers a dynamic work environment where your contributions directly impact the company's success. Join a profitable and growing organization that values flexibility and efficiency in the workplace.

Benefits

Competitive pay

Equity

Benefits

Fully remote work

Qualifications

• 3-5 years of product marketing experience, preferably in B2B SaaS.
• Strong communication skills and ability to analyze customer data.

Responsibilities

• Lead go-to-market strategy for key customer segments.
• Conduct ICP research and execute outreach strategies.

Skills

Product Marketing

B2B SaaS

Communication Skills

Data Analysis

Account-Based Marketing (ABM)

Job description

Tremendous is the fast, free, flexible way to send bulk payouts to people in over 200 countries. 10,000+ companies ranging from mom-and-pops to Google, MIT, and United Way have sent over $1 billion, saving 15 hours a month on average.

In both our product and our workplace, we’re intentional about making work more efficient, flexible, and fulfilling. Tremendous is a fully remote, high-documentation, low-meeting culture, which means more time for what matters in both your professional and personal life.

Our customers, who include marketers, researchers, HR teams, and nonprofits, rave about how quick and easy it is to use Tremendous — check the ratings on G2. Yet there’s a lot of complexity under the hood, including over 2,000 redemption options and plenty of banking infrastructure. This duality makes working here a fun challenge.

Tremendous is profitable and growing without outside investors. Join us before our next international offsite.

About the role

Product marketers at Tremendous deeply understand our Ideal Customer Profiles (ICPs) and craft winning strategies for growing target markets, driving product launches, and enabling internal teams. We’re looking for a Product Marketing Manager to expand our understanding of top customer segments, uncover new growth opportunities, and support cross-functional initiatives like competitive research, conferences, and more.

What you’ll do

• Lead go-to-market strategy for 1-2 of Tremendous’ top customer segments in partnership with the Director of Product Marketing

• Conduct ICP research to make data-driven recommendations on audience segmentation, positioning/messaging, and campaign strategy

• Execute a mix of broad and targeted (ABM) outreach strategies to drive new deals within your target customer segment(s)

• Collaborate with Content and Growth to surface compelling content ideas and test new channels (e.g., events, partnerships, third-party sites, web)

• Cultivate relationships with customers, partners, and industry experts to inform content and keep a pulse on market trends

• Track campaign performance, sales metrics, and segment health to refine go-to-market plans

• Partner with Product and Sales to support product launches end-to-end, from internal enablement to external marketing campaigns

• Maintain competitive intelligence and support the team in identifying and communicating key differentiators

What you’ll bring

• 3–5 years of product marketing experience — strong preference for B2B SaaS

• Curiosity and a desire to deeply understand customer needs, behaviors, and buying journeys

• Experience crafting messaging and positioning for specific customer segments, personas, or use cases

• Strong communication skills — you can translate complex ideas into clear, compelling copy

• Familiarity with go-to-market motions including product launches, campaigns, and internal enablement

• Comfort with qualitative and quantitative research — you’ve run interviews, surveys, and analyzed usage or sales data

• Experience collaborating with sales, growth, and content teams to support pipeline and revenue goals

• Strong organizational skills — you’re able to prioritize, manage multiple projects, and hit deadlines

• A self-starter mindset — you’re excited to take initiative and make recommendations backed by data

• Previous account-based marketing (ABM) experience is a plus

Why work with us

• We’re profitable with plenty more opportunity ahead, which is good news for your career growth.

• We offer competitive pay, equity and benefits. The base salary for this role is $125,000 - $155,000.

• We're a fully remote company. Work from wherever you want in the Americas.

• We’ve got smart people and a great culture. See ourcompany handbook.