Product Marketing Manager

Mitsubishi Electric UK

Hatfield (MA)

Hybrid

USD 90,000 - 130,000

Full time

5 days ago
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Benefits offered by this job

Generous annual leave
Flexible working
Pension
Life Assurance
Private Medical & Dental Insurance and
Discount platform
Colleague Referral Scheme
Holiday Buy
Long Service Awards
Cycle to Work Scheme
Sports & Social Club

Job summary

Mitsubishi Electric UK is seeking a Product Marketing Manager to develop positioning, messaging, and go-to-market strategy for defined product groups within the Commercial HVAC&R portfolio. This role sits at the center of the Analysis Action Narrative value chain, ensuring market-facing activity is insight-led and commercially impactful.

You will connect Market Insights and Customer Insights with Product Management to deliver differentiated value propositions and successful product launches,

Responsibilities

  • Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
  • Provide day-to-day leadership, coaching, and development for direct reports, ensuring high performance and alignment to business priorities
  • Develop clear, differentiated value propositions aligned to product strategy and market opportunity
  • Translate product capabilities, market insight, and customer needs into compelling messaging
  • Define and execute go-to-market strategies for product launches and in-life propositions
  • Drive structured GTM planning across sales, marketing, and product teams
  • Develop tools such as battlecards, value propositions, and sales narratives
  • Enable Sales teams with clear, actionable messaging and market context
  • Capture feedback from Sales and market interactions

Job description

Role summary:

The Product Marketing Manager is responsible for developing compelling positioning, messaging, and go-to-market strategy for defined product groups within the Commercial HVAC&R portfolio.

The Product Marketing Manager sits at the centre of the “Analysis Action Narrative” value chain—connecting Market Insights (external data) and Customer Insights (customer understanding) with Product Management (product strategy), ensuring all market-facing activity is consistent, insight-led, and commercially impactful.

Key Responsibilities:
  • Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
  • Provide day-to-day leadership, coaching, and development for direct reports, ensuring high performance and alignment to business priorities
  • Develop clear, differentiated value propositions aligned to product strategy and market opportunity
  • Translate product capabilities, market insight, and customer needs into compelling messaging
  • Define and execute go-to-market strategies for product launches and in-life propositions
  • Drive structured GTM planning across sales, marketing, and product teams
  • Develop tools such as battlecards, value propositions, and sales narratives
  • Enable Sales teams with clear, actionable messaging and market context
  • Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
  • Capture feedback from Sales and market interactions
In return for your commitment, we will offer you some fantastic benefits:
  • Generous annual leave allowance - 25 days per year, plus bank holidays increasing by one day with each year of service until 27 days per year.
  • Flexible Working - we offer a range of flexible working options that include working from home or hybrid working.
  • Pension.
  • Life Assurance.
  • Private Medical, Dental Insurance and a Cash Plan Scheme - Single cover funded by Mitsubishi.
  • Access to Mitsubishi’s very own discount platform.
  • Colleague Referral Scheme.
  • Holiday Buy.
  • Long Service Awards.
  • Cycle to Work Scheme.
  • Sports & Social Club (Recent events such as theatre trips, Ascot, Paintball, The Darts)
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