Product Marketing Engineer — Strategy, Messaging & Growth

118-WW TMG MFG OPS; Dallas (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

118-WW TMG MFG OPS in United States is seeking a Product Marketing Engineer to drive business plans, marketing strategy, and forecasts for assigned product lines. The PME maintains customer requirements and identifies opportunities aligned with product goals.

The role requires a bachelor's in electrical engineering and 5+ years of relevant experience. Strong communication, relationship building, and ability to work across functions are essential.

Qualifications

• Bachelor's degree in electrical engineering or related field.
• 5+ years of relevant product marketing or engineering experience.
• Proven ability to develop marketing plans and forecasts.
• Ability to establish strong relationships with key stakeholders.

Responsibilities

• Drive DINs to DWINs to grow NR while maintaining profitability.
• Maintain relationships with top-tier customers and account managers.
• Develop product positioning and messaging that differentiates products.
• Plan and execute all marketing activities across the product life cycle.
• Review competitors and build strategies to address gaps.
• Interface with customers and TI field sales to support DINs.
• Monitor opportunities weekly and monthly, incl. price escalations and visits.
• Collaborate across teams to communicate product strategies.

Skills

Stakeholder management

Cross-functional collaboration

Product messaging

Market analysis

Strategic planning

Verbal and written communication

Customer relationship management

Education

Bachelor's degree in electrical engineering

Job description

118-WW TMG MFG OPS in United States is seeking a Product Marketing Engineer to drive business plans, marketing strategy, and forecasts for assigned product lines. The PME maintains customer requirements and identifies opportunities aligned with product goals.

The role requires a bachelor's in electrical engineering and 5+ years of relevant experience. Strong communication, relationship building, and ability to work across functions are essential.