Product Marketing Associate: Growth & Insights

Trex Company; Winchester (VA); Presencial; USD 79.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Time Off

Health Insurance

401(k) Match

Tuition Reimbursement

Training and Education

Stock Purchase

Employee Discount

Descripción de la vacante

Trex Company is seeking an Associate Product Manager, Product Marketing in Winchester, VA, on-site to support the Product Marketing team. The role works under a Product Manager or Senior Product Manager to analyze competitive landscapes, market share, and opportunities, helping inform product roadmaps and investments.

The ideal candidate will have a Bachelor’s in Business/Marketing and 2–4 years of experience in product management or related analytics fields, with comfort using AI tools for

Formación

• Bachelor's degree in Business, Marketing, or related field.
• 2–4 years of experience in product management, brand management, category management, market research, or analytics.
• Experience working with market share and syndicated data sources.
• Working knowledge of relevant building codes and regulatory standards (e.g., ASTM, UL, ICC, ISO).
• Comfort using AI tools for research synthesis, data analysis, and first‑draft content support in day‑to‑day work.

Responsabilidades

• Conduct ongoing competitive landscape tracking and category share analysis for the assigned product line.
• Size new product and partnership opportunities — market size, addressable segments, estimated share capture — to support business case development.
• Support analysis and interpretation of consumer and contractor research to help identify unmet needs for the assigned line.
• Assist in developing trade and promotional plans and tracking in-market program results.
• Support development of creative briefs and business plan materials in partnership with Brand Management.

Conocimientos

Market share data

Regulatory knowledge

AI tools for analysis

Educación

Bachelor's degree in Business/Marketing

Descripción del empleo

Trex Company is seeking an Associate Product Manager, Product Marketing in Winchester, VA, on-site to support the Product Marketing team. The role works under a Product Manager or Senior Product Manager to analyze competitive landscapes, market share, and opportunities, helping inform product roadmaps and investments.

The ideal candidate will have a Bachelor’s in Business/Marketing and 2–4 years of experience in product management or related analytics fields, with comfort using AI tools for