Product Marketer

Ladders; United States; Remote; USD 165,000 - 200,000; Full time

Benefits offered by this job

Medical coverage

VISION coverage

DENTAL coverage

401K plan

Parental leave (16 weeks)

Job summary

Ladders is seeking a Product Marketer to lead go-to-market efforts for financial services products in a remote, US-based role. You will shape positioning, messaging, and coordinated launches, partnering with sales, marketing, and customer-facing teams to elevate product awareness across enterprise audiences.

The ideal candidate has 6+ years in B2B product marketing, with experience selling to enterprise clients and the ability to translate complex product capabilities into clear language for

Qualifications

• 6+ years in B2B product marketing.
• Experience marketing to enterprise clients.
• Ability to simplify complex product concepts for varied audiences.

Responsibilities

• Create and manage the product launch process.
• Develop clear messaging and positioning for products.
• Translate customer success stories into impactful case studies.
• Collaborate with sales and marketing to boost product awareness.
• Strategize to increase demand and user engagement.

Skills

B2B product marketing

Enterprise marketing

Messaging & positioning

Launch management

Stakeholder collaboration

Fintech exposure

Job description

For our client, we are seeking a Product Marketer to join the team of a leader in the Finance & Insurance space.

This role will shape how the organization brings products to market, with a focus on clear positioning, compelling messaging, and coordinated launches. You will partner closely with sales, marketing, and customer-facing teams to strengthen product awareness and drive engagement across enterprise audiences. The position requires translating complex product capabilities into language that resonates with varied stakeholders and supports buying decisions. Experience in mortgage lending or fintech would be especially valuable in this highly regulated, relationship-driven market.

Location: Remote

Compensation: $165,000 – $200,000 annually

Responsibilities

• Create and manage the product launch process
• Develop clear messaging and positioning for products
• Transform customer success stories into impactful case studies
• Collaborate with sales and marketing to enhance product awareness
• Strategize to boost demand and user engagement with offerings

Qualifications

• Minimum of 6 years of experience in B2B product marketing
• Extensive experience marketing to enterprise clients
• Strong ability to navigate complex buying committees
• Proficient in simplifying technical concepts for varied audiences
• Experience in mortgage lending or fintech is a plus

Benefits

• Comprehensive medical, vision, and dental coverage with premiums covered
• Flexible spending account options
• 401(K) investment plan
• 16 weeks of paid parental leave for all parents
• Remote-first working model
• Generous work-from-anywhere perks and wellness incentives
• Monthly stipends for cellular and internet expenses
• Monthly food delivery benefits
• Encouraged flexible time off policy
• Team-building offsite events

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.