Product Marketer

present of AI; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Coval is seeking a marketer to own how a technical AI product is described and to craft copy that carries that story across the website, email, social, and partner materials. A strong candidate can learn the product quickly, build messaging from scratch, and move between strategy and hands‑on writing in the same week.

This role emphasizes steady shipping across channels, SEO, and preserving a human voice. You will gain hands‑on experience with voice AI agents and enterprise testing workflows,

Job description

The role asks for someone to own how a technical product is described and to write the copy that carries that story across the website, email, social, and partner materials. A strong candidate can learn a developer and AI product quickly, build messaging from scratch rather than just execute it, and move between strategy and hands on writing in the same week. Steady shipping across channels and a working grasp of SEO round out what the job expects.

How it fits the AI era

The product itself tests and monitors AI agents, so the marketer has to explain a technical AI tool to engineers and executives without oversimplifying it. AI can draft copy and speed up content production, but the role explicitly values catching generic AI sounding phrasing and keeping a recognizable voice, which stays a human judgment. Reading what customers actually ask and turning patterns into a clear story remains the core human work.

How it builds AI experience

Working here means gaining hands on familiarity with voice AI agents, evaluation, and how enterprises test conversational systems before launch. That knowledge comes from learning the platform and the customer conversations behind it, then shaping messaging around real use cases. Experience marketing to developers and technical buyers, or exposure to conversational AI, would build on that foundation.

Worth showing

• Messaging and positioning samples
• Technical product writing
• Email and newsletter shipping
• SEO keyword and on page work
• Partner co marketing experience

This is our own read, written from the employer's posting and the company's Spotlight. The employer's posting is the source of truth for the role.

About Coval

Enterprise simulation and evaluation platform that stress-tests voice and chat AI agents before deployment, per the company.