Product Marketing Manager

Nashville Public Radio; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Free breakfast and lunch provided daily in the office

Job summary

Nashville Public Radio is looking for a narrative-driven Product Marketer in San Francisco to own their content strategy. You will translate complex AI technologies into compelling stories and engage with our audience through innovative social media and email campaigns.

Qualified candidates must have 5+ years in Product Marketing and a strong portfolio showcasing their ability to write about AI. Benefits include free meals in the office. The salary ranges from $140,000 to $190,000.

Qualifications

• 5+ years in Product Marketing, Content Marketing, or a writing-focused role.
• Proven experience writing in the AI/ML space or a deep interest in AI.
• Ability to translate technical concepts into clear content.

Responsibilities

• Own social media content creation and engagement strategy.
• Lead weekly email campaigns and create engaging content.
• Write SEO-optimized blog posts and manage website copy.

Skills

Experience in Product Marketing

Writing-focused marketing role

AI Domain Expertise

Technical Translation

Channel Versatility

Job description

About the Role

We are looking for a narrative-driven Product Marketer to become the voice of our product. In this role, you won't just write copy; you will own our end-to-end written content strategy across our most critical channels. You will sit at the intersection of product, marketing, and community, translating complex capabilities into compelling, value-driven stories.

An obsession with AI is a must for this role. Whether you have a proven track record of writing about AI technologies, or you are an avid AI power-user with a fierce intellectual curiosity for the space, you will be responsible for diving deep into AI research and making it accessible and exciting for our audience.

Key Responsibilities

Social Media & Community Ownership

• Content Creation: Own the ideation, writing, and execution of all social media content (captions, threads, posts) across our active platforms.
• Engagement Strategy: Develop and execute a strategic commenting/community engagement framework to increase brand visibility and thought leadership.
• Trend Jacking: Keep a pulse on industry trends, specifically AI advancements and tech shifts to ensure our social content remains relevant, timely, and authoritative.

Email Marketing & Editorial Content

• Weekly Newsletter: Own the strategy and execution of our weekly email campaigns from scratch.
• Deep-Dive Writing: Synthesize complex concepts into highly engaging content, including breaking down AI research articles, drafting customer case studies, and exploring industry-specific use cases.
• Audience Segmentation: Ensure email content speaks directly to the pain points of different user personas.

Web & Long-Form Copy

• Blog Management: Write high-quality, SEO-optimized blog posts that position our brand as an AI/industry leader.
• Website Copywriting: Own and continuously optimize website messaging, landing pages, and product feature copy to maximize conversion and clarity.
• Brand Stewardship: Serve as the ultimate guardian of the brand voice, ensuring a cohesive tone across every digital touchpoint.

Qualifications & Skills

• Experience: 5+ years in Product Marketing, Content Marketing, or a heavily writing-focused marketing role (ideally within B2B SaaS, tech, or AI spaces).
• AI Domain Expertise / Interest: Proven experience writing content in the AI/ML space, OR a demonstrably deep interest in AI. You are someone who reads AI newsletters, experiments with the latest tools, and genuinely enjoys learning how AI works under the hood.
• Technical Translation: A proven ability to take highly technical concepts (like AI models, research papers, or product architecture) and translate them into crystal-clear, value-driven content.
• Channel Versatility: You can seamlessly switch gears from writing a punchy 280-character social post to an in-depth, 1,500-word case study.
• Portfolio: A strong portfolio of published work (blogs, newsletters, social campaigns, web copy). Bonus points if you include pieces that showcase your ability to write about AI or complex tech.

Nice-to-Haves

• Hands-on AI Tinkering: You have personally played with all the major foundational models and enjoy building, prototyping, or experimenting with AI workflows.
• Startup Grit: Experience working in a fast-paced, scrappy startup environment. You know how to operate with ambiguity and build processes from the ground up.

Location

5 days in office (San Francisco, CA)

Pay Range

$140,000 - $190,000 (Base salary range for California candidates)

Perks

Free breakfast and lunch provided daily in the office