Product Insights & Measurement Lead

Blue Cross Blue Shield of Michigan; Detroit (MI); On-site; USD 120,000 - 160,000; Full time

Job summary

Blue Cross Blue Shield of Michigan is seeking a senior data-driven product analytics leader to shape the measurement strategy, outcome framework, and reporting across the product lifecycle.

You will translate product vision into measurable hypotheses, partner with product teams to drive insights, and ensure instrumentation supports evaluating performance, adoption, and value realization.

Qualifications

• Minimum seven (7) years experience in measurement, analytics, product analytics, business intelligence, or a data-driven product role.
• Experience operating in agile product delivery models.
• Experience defining KPI and outcome frameworks; designing instrumentation with engineering and data teams.
• Demonstrated expertise in measurement and analytics and translating outcomes into metrics.
• Strong written and verbal communication; ability to explain complex concepts to non-technical stakeholders.

Responsibilities

• Define and govern the product measurement strategy and outcome framework.
• Partner with product teams to translate outcomes into measurable hypotheses and learning plans.
• Establish instrumentation requirements with engineering and data teams; ensure coverage for evaluation.
• Design and oversee product experimentation (A/B and multivariate testing).
• Build dashboards, scorecards, and recurring reporting on product performance and value delivered.
• Promote evidence-based decision-making and communicate insights to stakeholders.

Skills

Analytical skills

Experiment design

SQL proficiency

BI dashboards

Communication skills

Education

Bachelor’s degree in analytics, statistics, economics, computer science, business, or a related field

Master’s degree preferred

Tools

SQL

Experimentation platforms

Enterprise platforms

Job description

Blue Cross Blue Shield of Michigan is seeking a senior data-driven product analytics leader to shape the measurement strategy, outcome framework, and reporting across the product lifecycle.

You will translate product vision into measurable hypotheses, partner with product teams to drive insights, and ensure instrumentation supports evaluating performance, adoption, and value realization.