Product Designer, Instagram Private Sharing

Instagram; San Francisco (CA); On-site; USD 201,000 - 278,000; Full time

Benefits offered by this job

Bonus

Equity

Benefits

Job summary

Instagram Private Sharing is seeking a Product Designer to shape the future of friend sharing on Instagram through lightweight, low-pressure experiences. The role involves translating broad ideas into valuable product strategy for 2 billion+ users, developing end-to-end flows, and owning design prioritization to accelerate timelines.

Requirements include a Bachelor’s degree and 8+ years of experience, plus expertise in interaction and visual design, strategic thinking, and executive-level

Qualifications

• Bachelor’s degree in Design, HCI, CS, or related field.
• Minimum 8 years in a relevant field.

Responsibilities

• Translate ideas into product strategy for 2B+ users.
• Create end-to-end flows with prototyping tools.
• Own design prioritization and execution to meet timelines.
• Design new experiences and strengthen visual systems.
• Communicate strategic product direction.

Skills

Interaction design

Visual design

Strategic product thinking

Executive presentation

Simplicity & craft

Cross-functional collaboration

Mentorship & coaching

Education

Bachelor’s degree in Design/related field

Tools

Prototyping tools

Job description

Instagram Private Sharing is seeking a Product Designer to shape the future of friend sharing on Instagram through lightweight, low-pressure experiences.

Responsibilities

• Translate broad, conceptual ideas into useful, valuable product strategy and 2 billion+ users
• Develop leading-edge concepts by creating end-to-end flows that affect broad audiences at scale using appropriate prototyping tools
• Own design prioritization and execution to keep teams moving and support accelerated timelines
• Design new experiences and layouts that strengthen visual systems
• Communicate strategic decisions about future product direction
• Give and solicit feedback across a broader product team to raise quality over time
• Serve as a key cross-functional lead accountable for initiative success, using workstream-level operations and processes when needed
• Influence product direction alignment across multiple organizations and cross-functional partners
• Collaborate with others, apply creative thinking, and tackle complex challenges
• Take part in mentorship and coaching opportunities

Requirements

• Bachelor’s degree in Design, Human-Computer Interaction, Computer Science, or a related field, plus minimum 8 years of experience in a relevant field
• 8+ years building and shipping applications or software at company-level scale, including leading the end-to-end experience in a large, ambiguous domain
• Interaction design experience, including defining and evangelizing how an experience should behave based on user needs; consideration of scaling, plus examples of appropriate prototyping tools used to demonstrate interaction behavior
• Visual design expertise across typography, desktop/mobile UI, color, layout, iconography, and aesthetic judgment tied to product function
• Strategic product thinking: developing product goals, identifying opportunities in a global market, and making decisions based on impact to people and the company
• Experience presenting work to executives with clear, concise articulation of goals and concepts
• Strong advocate for simplicity and craft, with attention to detail

Benefits

• $201,000/year to $278,000/year + bonus + equity + benefits
• Meta offers benefits

Location: San Francisco, CA (onsite)

Salary: USD 201,000 - 278,000 per yearly

Preferred Qualifications

• Examples of leadership in non-product dimensions that strengthened a team and improved the work environment
• Experience connecting your work to other industry-leading initiatives across the company while driving collaboration
• Proven record influencing long-term product vision and phased strategy
• Experience using vibe coding and using AI tools extensively
• Demonstrated ability to integrate AI tools to optimize or redesign workflows and drive measurable impact (efficiency gains, quality improvements)
• Experience adhering to and implementing responsible, ethical AI practices (risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ongoing AI skill development (prompt/context engineering, agent orchestration) and staying current with emerging AI technologies