Product Content Strategist & Program Lead

Jobylon AB; San Jose (CA); Remote; USD 90,000 - 130,000; Full time

Job summary

Software Guidance & Assistance, Inc. (SGA) is seeking a Product Content Strategist & Program Lead for a contract assignment in San Jose, CA, with remote possibilities.

The role focuses on shaping content strategy around evangelism narratives, demos, videos, newsletters, and thought leadership, collaborating with product teams and SMEs. You will create hero content, manage video production, lifecycle content, and maintain editorial calendars and workflows.

Qualifications

• Strong content strategy, editorial planning, and narrative development skills; translate complex tech into compelling stories.
• Excellent writing, visual design, presentation, and content creation skills with attention to craft and detail.
• 7+ years of experience in content strategy, product storytelling, or related fields; portfolio or samples preferred.

Responsibilities

• Develop and manage the content strategy and editorial calendar for evangelism narratives, demos, videos, newsletters, social content, and thought leadership.
• Partner with Product, Product Marketing, Evangelism, and SMEs to translate technologies into clear narratives for enterprise audiences.
• Create and maintain hero narrative content including presentations, demos, videos, visuals, and reusable assets.
• Manage video and demo production from editing to publishing and maintain a regular content cadence.
• Repurpose and distribute content across moments and internal teams; manage newsletters and content toolkits.

Skills

Content strategy

Editorial planning

Narrative development

Executive presentations

Video production

Program management

Stakeholder management

Social content basics

AI content tools

Education

Bachelor's degree

MBA preferred

Job description

Product Content Strategist & Program Lead

Software Guidance & Assistance, Inc., (SGA), is searching for a Product Content Strategist & Program Lead for a contract assignment with one of our premier SaaS clients in San Jose, CA. Also open to remote.

Responsibilities:

• Develop and manage the content strategy and editorial calendar for priority evangelism narratives, demos, videos, newsletters, social content, and thought leadership.
• Partner with Product, Product Marketing, Evangelism, and technical SMEs to translate complex technologies and product capabilities into clear, compelling narratives for enterprise audiences.
• Create and maintain hero narrative content, including presentations, demos, videos, visual storytelling, and reusable content assets.
• Manage video and demo production, including editing, packaging, publishing, and maintaining a regular content cadence.
• Repurpose and distribute high-value content across key moments and audiences, including internal field teams.
• Manage production of the team newsletter, content toolkits, and other recurring communications.
• Establish and manage content program processes, including briefs, templates, repositories, review workflows, production tracking, and publishing.
• Support program coordination across priority initiatives, including status reporting, stakeholder management, QA, and consistency across the demo and content library.
• Track content performance and engagement to identify opportunities for optimization, amplification, and reuse.

Required Skills:

• Strong content strategy, editorial planning, and narrative development skills, with the ability to turn complex technology and SME input into compelling stories.
• Excellent writing, visual design, presentation, and content creation skills, with strong attention to craft and detail.
• Demonstrated ability to create polished presentations, videos, demos, and other executive- and customer-facing content.
• Strong program management and organizational skills, with experience managing content calendars, production workflows, multiple stakeholders, and deadlines.
• Ability to take work from rough SME input through polished execution, publication, and distribution with minimal supervision.
• Strong cross-functional collaboration and stakeholder-management skills.
• Working knowledge of social media and content-distribution best practices, particularly for B2B and technical audiences.
• Ability to quickly understand AI, APIs, workflows, and emerging technologies sufficiently to collaborate with technical experts and communicate their value.
• Experience with generative AI and modern content creation tools preferred.
• Adobe product, enterprise marketing, technical demo, and/or creative technology experience is a plus.
• Bachelor's degree required. MBA preferred, or equivalent professional experience.
• 7+ years of relevant experience in content strategy, product storytelling, product marketing, editorial strategy, technical marketing, or a related discipline preferred.
• Portfolio or work samples demonstrating strong narrative, visual storytelling, presentation, and content execution capabilities strongly preferred.

Skills and Requirements – add details here