Product Analytics & Experimentation Lead

TEGNA, Inc.

Tysons (VA)

On-site

USD 110,000 - 150,000

Full time

29 hours ago
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Benefits offered by this job

Health insurance
401(k) match
Paid time off & holidays
Teladoc access

Job summary

TEGNA is seeking a Product Manager, Product Analytics & Experimentation in Tysons, VA to lead analytics strategies for digital products across websites, apps, and notifications. You will partner with Product, Engineering, Design, Data, QA, and Editorial to instrument data, measure outcomes, and guide data-informed decisions.

You will translate insights into actionable recommendations that improve user engagement and conversion, shaping the product lifecycle with robust experimentation and

Qualifications

  • 2-5 years of experience in Product Analytics, Digital Analytics, Product Management, or related fields.
  • Strong analytical and problem-solving skills.
  • Experience partnering with Product Managers and Engineering teams.
  • Excellent written and verbal communication skills.
  • Comfortable collaborating across Product, Design, Engineering, QA, Data, and Editorial teams.

Responsibilities

  • Define success metrics and measure product performance across digital products.
  • Develop dashboards, reports, and reusable measurement frameworks.
  • Define analytics instrumentation and validate data quality with Engineering.
  • Analyze product performance, journeys, funnels, and experiment results.
  • Design, execute, and measure A/B tests and feature rollouts.
  • Present dashboards and findings to stakeholders with clear recommendations.

Skills

Product analytics
Experimentation
Cross-functional collaboration
Data-driven decision making
Dashboarding & storytelling
Communication
Problem solving
Stakeholder collaboration

Education

Bachelor's degree in a related field

Tools

Amplitude
LaunchDarkly
Jira
Confluence
Tableau/Power BI

Job description

TEGNA is seeking a Product Manager, Product Analytics & Experimentation in Tysons, VA to lead analytics strategies for digital products across websites, apps, and notifications. You will partner with Product, Engineering, Design, Data, QA, and Editorial to instrument data, measure outcomes, and guide data-informed decisions.

You will translate insights into actionable recommendations that improve user engagement and conversion, shaping the product lifecycle with robust experimentation and

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