Principal Product Designer - AI-First Zero-to-One

Gitwit Creative; Bentonville (AR); On-site; USD 140,000 - 170,000; Full time

Benefits offered by this job

Equity in ventures

Health insurance

8 weeks off per year (5 weeks vacation

401(k) with match

Dog-friendly office

Private office

Job summary

Gitwit is seeking a Principal Product Designer in Bentonville, AR to lead the product experience for new AI ventures. You will decide what the product should be and design it to a level of finish that stands up to real users, guiding design judgment across multiple ventures.

This senior role expects hands-on craft, strong product judgment, and the ability to craft a cohesive design system that scales across early-stage products and teams.

Qualifications

• 5+ years in product design, hands-on and deep in the craft.
• Experience taking products from zero to one.
• A portfolio of work that demonstrates relevant experience.

Responsibilities

• Set and hold the visual and interaction quality standard for the studio's products.
• Lead zero-to-one product design for new AI products, from blank canvas through first launch and iteration.
• Resolve the hard parts: the states, edge cases, and interaction details that make a product feel finished.
• Design AI workflows where the product may not behave the same way twice, changing outputs, wrong or uncertain answers, human review, approval moments, fallback paths, and clear next steps.
• Generate multiple design directions, weigh tradeoffs, make the call, and explain the reasoning clearly.
• Prototype quickly to help the team learn what is real before overbuilding.
• Translate user observation, research, and usage signals into product hypotheses, experiments, and design decisions.
• Work tightly with product strategists, researchers, engineers, designers, and venture leaders to turn a promising idea into something real enough to test.
• Bring discipline and meticulousness to how design gets built across the studio, so each product does not have to reinvent the basics from scratch.
• Help the studio get smarter with each AI product by capturing what we learn about review, correction, approval, uncertainty, failure states, and user trust, and sharing it so each new venture starts sharper than the last.

Skills

Product design

Zero-to-one design

Job description

Gitwit is seeking a Principal Product Designer in Bentonville, AR to lead the product experience for new AI ventures. You will decide what the product should be and design it to a level of finish that stands up to real users, guiding design judgment across multiple ventures.

This senior role expects hands-on craft, strong product judgment, and the ability to craft a cohesive design system that scales across early-stage products and teams.