Principal PM: Off-App Experience & AI Strategy

Prime Video & Amazon MGM Studios; Seattle (WA); On-site; USD 180,000 - 243,000; Full time

Benefits offered by this job

Health insurance

RSUs

401(k) matching

Paid time off

Job summary

Amazon.com Services LLC is seeking a Principal Product Manager - Tech to shape the off-app customer experience for Prime Video. You will own strategic direction for discovery, engagement, and return across outbound channels, messaging apps, and emerging AI surfaces.

You’ll design premium, contextual communication programs, grounding decisions in data and experimentation while anticipating shifts in customer attention.

Qualifications

• 6+ years of end to end product delivery experience.
• 8+ years of technical product or program management experience.
• Experience owning/driving roadmap strategy and definition.
• Experience with feature delivery and tradeoffs of a product.
• Experience leading engineering discussions around technology decisions and strategy related to a product.
• Bachelor's degree.

Responsibilities

• Vision & Strategy: Drive the long-term vision and strategy for Prime Video's off-app customer experience across outbound channels and emerging AI platforms.
• Customer Understanding: Build deep understanding of lifecycle patterns, content consumption, and channel preferences to inform reach strategies.
• Leadership & Influence: Set the bar for product thinking, mentor PMs, influence cross-org priorities, represent off-app perspective in leadership forums.
• Experience Design: Design premium, contextual customer communication experiences across email, push, WhatsApp, and new surfaces.
• Innovation: Pioneer approaches to customer engagement across AI platforms and conversational interfaces.
• Marketing Automation: Build systems and tooling to create, test, and optimize customer journeys without engineering bottlenecks.
• Metrics & Experimentation: Define success metrics, plan experiments, and optimize across channels and lifecycle stages.
• Collaboration: Partner with engineering, science, marketing, UX, and BI to bring experiences to market.

Skills

End-to-end product delivery

Technical product management

Roadmap strategy

Feature delivery tradeoffs

Engineering discussions

Education

Bachelor's degree

Job description

Amazon.com Services LLC is seeking a Principal Product Manager - Tech to shape the off-app customer experience for Prime Video. You will own strategic direction for discovery, engagement, and return across outbound channels, messaging apps, and emerging AI surfaces.

You’ll design premium, contextual communication programs, grounding decisions in data and experimentation while anticipating shifts in customer attention.