Principal Content Marketing Leader — AI-Driven Authority

Linkedin3; Sunnyvale (CA); Hybrid; USD 180,000 - 230,000; Full time

Job summary

LinkedIn is seeking a Principal Content Marketing Manager to shape how LinkedIn Learning Career Hub builds authority and delivers value to talent leaders through an integrated content ecosystem.

The ideal candidate translates complex ideas into compelling narratives, identifying conversations where LinkedIn adds credible perspectives and driving measurable business impact across multiple channels.

Qualifications

• 10+ years in content marketing, editorial strategy, thought leadership, brand storytelling, journalism, communications, or related fields.
• Experience building audience-first content strategies and integrated editorial programs across channels.
• Ability translating complex topics into clear narratives for senior audiences.
• Proven ability to lead cross-functional initiatives and influence stakeholders without formal authority.
• Bachelor's degree or equivalent experience in marketing, communications, journalism, business, or related field.

Responsibilities

• Develop audience-first content marketing strategies connecting priorities, customer needs, market insights, thought leadership, and product narratives across LinkedIn Talent Solutions.
• Identify editorial territories to build credibility and sustained authority for talent and business leaders.
• Translate topics on talent, learning, skills, AI into clear narratives across web, editorial, social, video, email, and partner channels.
• Create integrated content programs that align leadership, product narratives, customer stories, and content plans.

Skills

Content marketing

Editorial strategy

Audience-first content

Cross-functional leadership

Education

Bachelor's degree or equivalent

Job description

LinkedIn is seeking a Principal Content Marketing Manager to shape how LinkedIn Learning Career Hub builds authority and delivers value to talent leaders through an integrated content ecosystem.

The ideal candidate translates complex ideas into compelling narratives, identifying conversations where LinkedIn adds credible perspectives and driving measurable business impact across multiple channels.