Principal Business Development Manager - B2B

Equifax; United States; Remote; USD 119,000 - 172,000; Full time

Benefits offered by this job

Contributory pension

Life cover

Healthcare

26 days holiday

Birthday leave

Flexible benefits

Free credit checks

Job summary

Equifax is seeking a Principal Business Development Manager - B2B to drive market expansion and increase penetration across large organizations, leveraging proprietary consumer data to enrich client strategies for financial institutions, telecoms, and utilities.

Lead a high-performing sales organization, mentor teammates, respond to RFIs/RFPs, and partner with cross-functional teams to deliver value-driven solutions and secure enterprise deals.

Qualifications

• Proven senior leadership or management experience scaling sales teams.
• Bachelor’s degree and/or equivalent B2B sales experience covering pipeline and forecasting.
• Experience negotiating enterprise deals with quotas.
• Experience articulating financial insights to senior decision-makers.
• Proficiency with Salesforce for lead scoring and forecasting.
• Understanding API-driven delivery discussions.

Responsibilities

• Establish and manage team KPIs, forecast revenue, and guide go-to-market strategies.
• Identify and secure new business with large-scale organisations.
• Lead account strategy motions with cross-functional teams.
• Escalation point for complex client negotiations and roadblocks.
• Respond to RFIs and RFPs with tailored consumer data solutions addressing risk, fraud, and marketing.

Skills

Strategic leadership

Sales leadership

Negotiation

C-suite communication

Forecasting accuracy

Education

Bachelor's degree

Tools

Salesforce

API integration

Job description

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you.

As the Principal Business Development Manager - B2B, you will drive significant market expansion and increase penetration within both existing and untapped segments. You will champion the delivery of high-value consumer propositions while mentoring a high-performing sales organisation to empower our partners with proprietary consumer data. By seamlessly integrating Equifax data into client strategies, you will enable financial institutions, telecommunications, and utilities to enrich customer interactions and optimize their decision‑making processes.

What you’ll do

• Establish and manage team KPIs, forecast revenue, and guide the overarching go‑to‑market and sales strategies to drive profitable growth.

• Identify and secure new business, specifically targeting large‑scale organisations with extensive customer bases across the Equifax portfolio.

• Lead account strategy motions with cross‑functional teams to identify sales opportunities tied to value‑add consumer services and data enrichment.

• Act as the senior point of escalation for complex client negotiations and resolve cross‑functional roadblocks effectively.

• Respond to prospect RFIs and RFPs with tailored, consumer‑focused solutions that address critical Risk, Fraud, and Marketing imperatives.

What experience you need

• Proven experience in a senior leadership or management role, successfully scaling business development or sales teams.

• Previous experience working for a Credit Bureau directly, or via a partnership.

• Bachelor’s degree and/or equivalent B2B sales experience, including managing the sales pipeline and overseeing team‑wide forecasting accuracy.

• Demonstrated experience negotiating and closing mid‑to‑large size enterprise deals while being held accountable to individual and departmental quotas.

• Proven ability to articulate complex financial insights and deliver data‑driven value propositions to senior and C‑suite decision‑makers.

• Proficiency with Salesforce for lead scoring and high‑accuracy pipeline forecasting.

• Conceptual grasp of API‑driven delivery to lead technical implementation discussions.

What could set you apart

• Master’s or advanced degree in a related business or technology field.

• Demonstrated transformational leadership skills with the ability to inspire and manage teams through rapid growth or market shifts.

• Existing industry contacts and a strong professional network within the consumer finance space.

• Experience creating efficiencies, process improvements, or automations by using or building AI tools to optimise proactive sales outreach.

The Perks of being a Equifax Employee?

We offer a wide range of company supported benefits including contributory pension, life cover, income protection, healthcare, enhanced maternity and sick pay, 26 days holiday and a day off for your birthday, with the ability to buy and sell and free credit checks. We also offer flexible benefits ranging from cycle to work, discounted travel options, gym membership, dining and leisure discounts, financial & savings plans, mobile discounts plus much more!

We also support personal development and have a range of learning options including our global online learning platform and allow you to bring your whole self to work supported by our Inclusion and Diversity, Wellbeing and Employee Engagement forums.

Primary Location:

GBR-London-Remote

Function:

Function - Sales and Account Management

Schedule:

Full time