PPC Specialist

Wow Remote Teams; United States; Remote; USD 42,000 - 70,000; Full time

Job summary

Wow Remote Teams is seeking a hands-on PPC Specialist to manage paid search campaigns for a digital marketing agency serving multiple clients. The role is full-time and 100% remote for Latin America-based candidates.

You will build, launch, monitor and optimize Google Ads campaigns, conduct keyword research, track conversions, and analyze performance to improve CPA, ROAS and CTR. Strong English communication and agency experience are preferred.

Qualifications

• Experience managing PPC campaigns for multiple clients, preferably at an agency.
• Strong knowledge of Google Ads platform and GA4 for tracking.
• Ability to interpret data and optimize campaigns effectively.

Responsibilities

• Build, launch, monitor and optimize paid search campaigns, mainly in Google Ads.
• Manage several client accounts, including budgets and bidding strategies.
• Perform keyword research, write and test ad copy, and refine campaign structures.
• Analyze performance metrics (CPA, ROAS, CTR) and report to clients.
• Set up, validate and troubleshoot conversion tracking and reporting.
• Collaborate with creative and web teams for landing-page improvements.
• Prepare client-facing performance reports and recommendations.
• Communicate priorities, results and blockers with internal teams.

Skills

PPC campaign management

Google Ads

Data-driven optimization

English communication

Tools

Google Analytics 4

Conversion tracking

Job description

Our client is looking for a PPC Specialist to manage paid advertising campaigns for a digital marketing agency serving multiple clients. The role suits a hands-on, analytical and organized professional who can balance several accounts while delivering measurable performance improvements. The position is full time.

Responsibilities

• Build, launch, monitor and optimize paid search campaigns, mainly in Google Ads.
• Manage several client accounts, including budgets, bidding strategies, audiences and conversion goals.
• Carry out keyword research, write and test ad copy, and refine campaign structures.
• Analyze performance with metrics such as CPA, ROAS, CTR and conversion rate.
• Set up, validate and troubleshoot conversion tracking and reporting.
• Identify landing-page improvements and coordinate with creative and web teams.
• Prepare clear client-facing performance reports and recommendations.
• Communicate proactively with internal team members about priorities, results and blockers.

Requirements

• Demonstrated experience managing PPC campaigns for multiple clients, ideally in an agency setting.
• Strong working knowledge of Google Ads, Google Analytics 4 and conversion tracking.
• Ability to interpret campaign data and make practical optimization decisions.

Qualifications

• Excellent organization and attention to detail, with the ability to manage competing deadlines.
• Strong written and spoken English for collaboration and reporting.
• Based in Latin America, with reliable internet access.
• Organized, and able to manage competing deadlines.
• Analytical and hands-on in day-to-day optimization.
• Proactive communication with team members and clients.

Full-time, 100% remote role for candidates based in Latin America. Benefits will be discussed during the hiring process.