PPC Manager, Urgent Care (Remote, Managua)

Blacksmith Agency; United States; Remote; GBP 49,000 - 64,000; Full time

Job summary

Blacksmith Agency is hiring a PPC Manager for urgent care accounts. You will own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, set budgets, bids and targeting, and tell the client the narrative behind performance.

Applicants should have 3+ years of hands-on PPC in an agency setting, a track record of ROAS/CPA improvements, and clear English for live calls with US clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta.
• Experience managing multiple clients in an agency.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for urgent care clients across Google, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Provide the story behind the numbers on client calls.

Skills

Google Ads

Meta Ads

Agency Experience

Client Communication

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Urgent Care you own paid media for a book of urgent care clients (urgent care groups running many sites): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for urgent care or similar multi-location businesses is a strong plus.